JEDDAH: Saudi Arabia’s Minister of Communications and Information Technology Abdullah Alswaha visited Salla and Classera in Jeddah as part of the ministry’s efforts to support the growth of national technology companies and enable smart solutions for key sectors, including Hajj and Umrah services.
During his visit to Salla, he discussed opportunities to support digital commerce, empower company and enterprise growth, and develop smart solutions that enhance user experience and the digital economy, the Saudi Press Agency reported recently.
Alswaha also reviewed Classera’s smart education and digital capability-building solutions, as well as its role in fostering innovation and developing educational and technological models that contribute to future skills development.
The minister witnessed the signing of an agreement between Classera and Zain KSA to provide integrated smart educational solutions aimed at developing more interactive and innovative digital learning environments.
Meanwhile, the Digital Entrepreneurship Council, affiliated with the Ministry of Communications and Information Technology, hosted Minister of Hajj and Umrah Tawfiq Al-Rabiah at Dar Al-Hekma University in Jeddah. The event was attended by Alswaha and several entrepreneurs and investors from the Makkah region.
The council discussed the use of technology, artificial intelligence, and digital solutions to improve the Hajj and Umrah experience and enhance service quality for pilgrims, while also supporting the growth of tech startups and enabling them to develop scalable, innovative solutions.
The event also included a tour of the CODE Lab at the university, where technological solutions and digital innovations developed by entrepreneurs and startups to support Hajj, Umrah, and visitation services were showcased.
The council emphasized the importance of enabling startups and investors to capitalize on opportunities in the Hajj and Umrah sectors and develop innovative business models that support the growth of the digital economy and enhance innovation in services provided to pilgrims.










