You are here

Home
advertising

advertising

Saudi creative and media industry on trajectory of continued expansion, says GroupM MENA boss

Saudi creative and media industry on trajectory of continued expansion, says GroupM MENA boss

CEO Amer El-Hajj tells Arab News the media-investment business aims to ‘shape the next era of media, where advertising works better for people’
In support of this, the company has set new ‘benchmarks for client satisfaction, talent cultivation and industry influence’ and works hard to ‘stay ahead of industry trends,’ he adds

By Zaira Lakhpatwala · 09 August 2024

$‘Vision 2030 has set a blueprint for the future of the Kingdom,’ says TBWA\RAAD’s Saudi MD$

‘Vision 2030 has set a blueprint for the future of the Kingdom,’ says TBWA\RAAD’s Saudi MD

By Zaira Lakhpatwala · 09 May 2024

Advertising network MCN launches influencer practice in Mideast

Advertising network MCN launches influencer practice in Mideast

By Zaira Lakhpatwala · 24 April 2024

TikTok launches awards scheme for best ad campaigns on the platform in Middle East

TikTok launches awards scheme for best ad campaigns on the platform in Middle East

By Arab News · 16 April 2024

Print Edition

Read pdf version Subscribe now

© 2024 SAUDI RESEARCH & PUBLISHING COMPANY, All Rights Reserved And subject to Terms of Use Agreement.