LONDON: Kuwait News, an affiliate of Kuwait Times, unveiled on Saturday a virtual news presenter, in the form of a female, created using artificial intelligence.
Introducing herself in Arabic, Fedha made her first appearance on the Twitter account of Kuwait News.
The AI-generated news anchor is in the image of a woman with blonde hair and brown eyes. She was dressed in a black blazer and a white top.
“I’m Fedha, the first AI-powered presenter in Kuwait working at Kuwait News Media Company,” Fedha said.
She added: “What kind of news do you prefer? Let us hear your opinions.”
Abdullah Boftain, deputy editor-in-chief for Kuwait News, told AFP news agency Fedha may be developed with a Kuwaiti accent and read online news bulletins.
He explained that the introduction of Fedha aims to explore AI’s potential to offer “new and innovative content.”
According to Boftain, Fedha’s fair features reflect Kuwait’s diverse population, which includes expatriates.
Her name, however, is a common local one, meaning silver.
