Arab-Chinese Media Cooperation Forum launches joint broadcasting initiative

A joint Saudi-Chinese TV program will spotlight the stories of Chinese and Saudi Arabian individuals. (Supplied)
A joint Saudi-Chinese TV program will spotlight the stories of Chinese and Saudi Arabian individuals. (Supplied)
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Updated 08 December 2022
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Arab-Chinese Media Cooperation Forum launches joint broadcasting initiative

A joint Saudi-Chinese TV program will spotlight the stories of Chinese and Saudi Arabian individuals. (Supplied)
  • Majid Al-Qasabi: “It gives me great pleasure to welcome you to the Arab-Chinese Media Cooperation Forum, which is being held today in Riyadh...between the Saudi Ministry of Media and the China Media Group”

RIYADH: Ahead of the Chinese President’s visit to Saudi Arabia, the Saudi Ministry of Media and the China Media Group announced the launch of a joint partnership initiative to promote relations between Arab countries and China through media in a ceremony in Riyadh on Monday.

“It gives me great pleasure to welcome you to the Arab-Chinese Media Cooperation Forum, which is being held today in Riyadh...between the Saudi Ministry of Media and the China Media Group,” Acting Minister of Media Majid Al-Qasabi said.

Al-Qasabi addressed the audience in a speech via video extending his support for the cooperation.

“We look forward to the cooperation today to launch new media initiatives that contribute to deepening the ties between the Arab and Chinese cultures and between their peoples,” he said.

The initiative, he explained, will promote the presence of Chinese media on Arab channels, translating Chinese television shows into Arabic.

Through the initiative, Saudi and Chinese television will also work together to create programs highlighting the stories of individuals from both Saudi Arabia and China who achieved success in each other’s countries.

The initiative will also create opportunities for travel between the two countries, opening a space for greater understanding and strengthening the relationship between China and Saudi Arabia through media and cultural exchange.

In line with the aim of improving communication, the ceremony was held in both Arabic and Chinese in the presence of Ambassador of China to Saudi Arabia Chen Weiqing, Director-General of the Arab States Broadcasting Union Abdulraheem Sulaiman, and Chinese politician Li Shulei, head of publicity at the Central Committee of the Chinese Communist Party.

Mohammed Fahad Al-Harthi, president of the Arab States Broadcasting Union and CEO of the Saudi Broadcasting Authority, presented the initiative in a speech during the ceremony.

“Saudi-Chinese relations are old and well-established and strong, and they are witnessing prosperity and expansion,” he said, citing Crown Prince Mohammed bin Salman’s visit to China, the over 20,000 Arab students studying in China and the several schools in Saudi Arabia that teach the Chinese language and culture.

“We hope that this relationship will witness greater growth with the connection of interests and relations between the two peoples,” he added.

Toward the end of the ceremony, top media representatives from Palestine, Egypt, Bahrain, Libya, Yemen and Iraq extended their support for the initiative.

Al-Harthi stressed the importance of media in any country’s diplomatic relations.

“To achieve a solid relationship between the two societies, the media must play this role,” Al-Harthi said.

Through the initiative, translated Chinese works will be broadcast in Palestine, Algeria, Jordan, Sudan, Iraq and Saudi Arabia.