Asir Gov. Prince Faisal bin Khaled bin Abdulaziz honored Zain KSA during the Al-Muftaha Award ceremony for participating in Abha’s festival of events (Abha brings us together) for the third year in a row.
Zain KSA, the official partner of Abha festival, said the summer festival had a great impact on the Kingdom’s social and tourism scene.
The festival takes place at one of the most important tourist regions in Saudi Arabia that attract thousands of local and foreign tourists, he added.
In addition to Abha’s tourist festival, Zain KSA also supports other tourist events in different regions of the Kingdom, and is actively taking part in domestic tourism through its presence in a number of summer festivals as part of its belief in the importance of supporting and developing programs that boost the domestic tourism sector.
Al-Muftaha Award is one of the main associated events of Abha festival. It is given annually by the Governorate of Asir to individuals and organizations in recognition of their outstanding contributions in various social fields, including education and social services.
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