Ford F-150 GCC sales double, gets new Top Safety Pick ranking

The Ford F-150’s GCC year to date sales have more than doubled, as they hit the 115 percent milestone, further confirming the truck’s growing popularity in the region. The achievement comes as the F-150 adds yet another recognition to its long list of accolades, being one of only three trucks to get the Insurance Institute for Highway Safety’s Top Safety Pick ranking.
And building on this sterling performance, Ford is preparing to launch an improved and refined version for 2013 marking the launch of the latest F-150 with a new statement on pickup luxury for 2013 - the F-150 Limited.
“The F-150 Limited signifies the highest levels of design refinement, luxury and technology that we’ve ever offered in a Built Ford Tough pickup truck,” said Ford Group VP for Product Development Raj Nair. “The F-150 Limited reflects a growing trend; more and more customers today have high expectations for luxury and convenience, yet their needs call for a truly capable truck,” Nair added.
“We are excited to roll out the new Ford F-150 Limited which we know luxury pickup enthusiasts will love. Ford clearly sets the benchmark in truck leadership with our Built Ford Tough platform, specifically for the F-150 marque. Thirty five years of leadership in trucks is quite a feat and a clear statement of F-150’s legacy,” said Ford Middle East’s MD Larry Prein.
 Ford leads the luxury truck segment. In 1999, the company introduced the special-edition 2000 Harley-Davidson F-150.
In 2001, the first King Ranch F-150 arrived. The 2009 F-150 took truck luxury to new heights with the Platinum model.
The 2013 Ford F-150 Limited design combines unique 22-inch polished aluminum wheels and center caps with a monochromatic exterior theme available in three hues – Ruby Red Metallic Tinted Clearcoat, Tuxedo Black Metallic and White Platinum Metallic Tri-Coat.
The theme carries through the F-150 Limited exterior design with body-color front and rear bumpers, front bumper valance, side-view mirror caps, wheel-lip molding, upper fascia and grille surround.
Segment-first HID headlamps provide a signature look while delivering two and a half times more light than conventional halogen lamps. Lamp detailing even incorporates F-150 insignias. Jewel-like chrome highlights the bold three-bar grille, tie-down hooks lining the cargo box, the single tip of the tuned exhaust and the tow hooks on 4x4 variants. “LIMITED” dimensional lettering accents the box sides.
F-150 Limited is available exclusively with a SuperCrew four-door cab configuration.