LONDON: People smugglers are using TikTok adverts to lure migrants to the UK with “package deals.”
More than 150,000 people have crossed the English Channel in small boats from mainland Europe to try and enter Britain illegally since 2018, the UK said on Friday.
Traffickers have started to deploy new techniques advertised on social media to encourage more people to make the perilous journey in winter, The Times newspaper reported.
These include deals offered on TikTok for as little as £2,500 ($3,140) with payment only required on reaching the UK coast. The adverts said specialized handlers would collect the migrants, take them to rented accommodation and find them work.
The Times said the adverts were being run by Albanian smuggling gangs. One TikTok account named “Journey to London” offered deals to get people from Albania to England.
Another used a photo of the boat that would carry the migrants and the promise of a “secure crossing.”
The smugglers also offered to fly customers into the UK on stolen passports for £12,000. They urged one prospective client to make use of the Christmas period when airports are busier, The Times reported.
The recent calm weather has sparked a surge in small boat crossings, with more than 850 people making the journey across the Channel on Christmas Day and Boxing Day.
While the adverts predominantly targeted Albanians, the highest numbers of migrants using small boats in the year up to September were from Afghanistan, Iran and Syria.
A Home Office spokesperson described the smuggling gangs as “despicable” and said they were “exploiting vulnerable people by peddling lies on social media and placing them in horrendous conditions, working for next to nothing.”
“Anyone found to be doing this will face severe penalties and we are working with the National Crime Agency and major social media companies to rapidly remove online adverts promoting dangerous small boat crossings,” the person said.
TikTok told The Times it had proactively removed adverts posted by the users.
The number of small boat crossings hit a peak in 2022, when 45,774 people made the journey. More than 36,000 have done so this year.
Prime Minister Keir Starmer has promised to “smash” the people smuggling gangs, with the issue of immigration featuring heavily in campaigning for the July election.