ISLAMABAD: The International Cricket Council’s promotional video for the Champions Trophy 2025 has portrayed Pakistan as the tournament host, with the global governing body for cricket promising a “thrilling competition” in a statement released on Wednesday.
The video comes just days after the ICC informed Pakistan that India had declined to play tournament matches in the country, prompting Pakistani authorities to rule out the hybrid hosting model adopted last year for the Asia Cup, where India played all its matches in Sri Lanka.
Political tensions between the two countries have led the Indian team to avoid traveling to Pakistan since 2008, with both sides only competing in multination tournaments, including ICC World Cups.
The ICC has not directly commented on the situation, though the promotional video clearly showed visuals communicating that the tournament will be arranged in Pakistan.
It promo displayed an unconventional logo, which the ICC said was designed to be “bold, loud, confident, and fun,” saying the visual identity was digital-first while calling it a dynamic, typographic logo.
“The two weeks of thrilling competition the event is renowned for is reflected in the bold and loud edge to the brand,” ICC Chief Commercial Officer Anurag Dahiya said in a statement. “The new elements are accompanied by the distinctive white jackets which nod to the history of the Champions Trophy and its unique, global appeal.”
The men’s Champions Trophy is set to return in 2025 after about eight years, with Pakistan clinching the title in the 2017 final against India.
The tournament was last held in England.
The Pakistan Cricket Board (PCB) has spent millions of dollars on the upgrade of stadiums in Karachi, Lahore and Rawalpindi that are due to host 15 Champions Trophy games scheduled to be held between February 19 and March 9.
ICC Champions Trophy promo confirms Pakistan as host
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ICC Champions Trophy promo confirms Pakistan as host
- The video comes days after the ICC informed Pakistan that India had declined to play in the country
- Pakistan has said it is not interested in a hybrid hosting model adopted during last year’s Asia Cup