Luxury redefined: VZ Bespoke committed to Saudi Arabia’s Vision 2030

Updated 10 November 2024

Arab News

November 10, 2024 20:22

As Saudi Arabia embarks on a historic transformation under Vision 2030, VZ Bespoke is positioning itself as a key player in the Kingdom’s evolving luxury, tourism, and entertainment sectors. Co-founders Andrea Zagatti and Alberto Verdulli bring over 15 years of experience serving ultra-high-net-worth individuals, celebrities, and royals, aligning their bespoke services with Saudi Arabia’s vision to diversify its economy and elevate its global standing.

Built on a Michelin three-star philosophy, VZ Bespoke redefines luxury with tailor-made experiences, concierge solutions, and exclusive access to the most precious black book in the world. Focused on delivering elite services, VZ Bespoke is set to make a significant impact on the Kingdom’s luxury tourism industry. “Saudi Vision 2030 is reshaping the Kingdom’s economy and culture, and we see a tremendous opportunity to contribute to its growth,” says Zagatti. The company’s bespoke services — from luxury tourism to exclusive entertainment — are perfectly suited to Saudi Arabia’s evolving landscape.

Elevating Luxury Tourism

Tourism is a key pillar of Vision 2030, with Saudi Arabia aiming to attract global visitors through its rich cultural heritage and future mega-projects. VZ Bespoke, with its expertise in curating ultra-luxury experiences, is well-positioned to cater to the needs of discerning travelers. Zagatti said: “Saudi Arabia is becoming a top destination for luxury travelers. We create experiences that are not just luxurious but also deeply rooted in the Kingdom’s culture.”

In alignment with Saudi Arabia’s vision, VZ Bespoke is exploring partnerships with top entities involved in the Kingdom’s most ambitious projects, such as Red Sea Global and NEOM. Verdulli said: “Our close collaboration with key stakeholders allows us to provide unique, high-end experiences, ensuring our clients experience Saudi Arabia in a way that is both luxurious and reflective of its remarkable transformation.”

Sports, Entertainment and F&B

Vision 2030 places a strong emphasis on sports and entertainment development, and VZ Bespoke is contributing to this sector by bringing world-class events to the Kingdom. “We organize private concerts, exclusive dinners, and VIP experiences. Saudi Arabia’s ambitious agenda in sports and entertainment aligns with what we do best — creating unforgettable, high-profile events,” said the founders.

In addition to curating elite experiences, VZ Bespoke is uniquely positioned to introduce innovative concepts and projects that can further boost Saudi tourism, reinforcing its status as a premier destination for luxury and entertainment. “We have access to incredible ventures eager to launch in the Kingdom, and we’re excited to bring these pioneering ideas to Saudi Arabia,” said Zagatti. Whether it’s VIP access to sold-out events or exclusive meet-and-greet opportunities, VZ Bespoke ensures that their clients enjoy only the most elite, tailored experiences while contributing to the country’s ambitious vision for the future.

Exclusive Memberships

At the core of VZ Bespoke’s offerings is an exclusive membership program that delivers personalized lifestyle management for UHNWIs, crafted uniquely for each client. “Our memberships are entirely bespoke, tailored to the needs of each client,” said Zagatti. The VZ Private Membership, limited to just 12 clients per year, offers a tailored experience including bespoke travel, private VIP events, access to exclusive off-market assets, and high-level personal solutions. With a £25,000 ($32,490) entry fee and an annual membership fee of £25,000 credited toward services, members gain access to VZ Bespoke’s coveted “black book” of strategic opportunities.

For the elite few, the VZ Corporate Membership extends these luxury services to top clients and executives in select corporations, including private banks, law firms, and family offices. Limited to only six corporate memberships annually, this tier provides access to rare events, asset sourcing, bespoke travel, and priority event coordination, all customized to the firm’s specific portfolio. Membership fees are tailored based on service needs, operating as a credit pool for flexible access.

At the pinnacle, the VZ Club is a sanctuary of privilege, limited to one member each year. With a 1-million-pound entry fee and annual membership, this tier offers boundless, all-encompassing support from VZ Bespoke’s “black book” and a world of bespoke experiences and strategic introductions. Entry to any VZ Bespoke membership is by invitation or referral only, creating a highly curated, exclusive community.

Aligning with Vision 2030

As Saudi Arabia forges ahead with its bold Vision 2030, VZ Bespoke is set to be a driving force in the Kingdom’s remarkable transformation. “We’re not just delivering luxury services — we’re defining the future of opulence and exclusivity in Saudi Arabia,” said Zagatti. From ultra-exclusive tourism to cutting-edge solutions and innovation, VZ Bespoke is deeply aligned with the Kingdom’s ambitious vision, elevating every experience to new heights of sophistication.

Verdulli added: “Vision 2030 is the perfect marriage of ambition and opportunity. We’re thrilled to be part of this groundbreaking journey and are committed to reshaping what luxury means in Saudi Arabia, setting a new global standard.”

Lulu expands in Saudi Arabia with 2 new stores

Updated 26 December 2024

Arab News

December 26, 2024 20:08

Lulu expands in Saudi Arabia with 2 new stores

Updated 26 December 2024

Arab News

December 26, 2024 20:08

Lulu continues its ambitious expansion in Saudi Arabia, marking another milestone with the opening of its latest store at Sahara Mall in Riyadh.

This state-of-the-art outlet is designed to provide a modern and efficient shopping experience, reflecting Lulu's commitment to offering high-quality products and exceptional service.

The grand opening was attended by Ziad Al Rugaib, managing director of Al Rugaib Holding, and Shehim Mohammed, director of Lulu Saudi Hypermarkets, along with Hatim Mustansir, regional director of Lulu Hypermarkets, and other key officials.

Spanning an area of approximately 25,000 square feet, the new Lulu Express store offers a convenient and user-friendly shopping environment.

The store is equipped with four checkout counters, including self-checkout options, to provide a smooth and hassle-free experience for customers.

The layout is designed to meet the evolving needs of shoppers, with 11 diverse sections offering a wide range of products including groceries, fresh produce, meat and fish, bakery items, health and beauty products, and mobile accessories.

In addition to the well-organized layout, the store features ample parking facilities with space for over 500 vehicles, ensuring convenience for shoppers and making it easy for customers to access the store.

Located within the popular Sahara Mall, Lulu Express is strategically positioned to serve both mall visitors and the surrounding community.

During the inauguration, Shehim Mohammed emphasized Lulu’s dedication to providing a seamless and high-quality shopping experience.

“The Lulu Express Sahara Mall represents our continued commitment to expanding our reach in Saudi Arabia and offering our customers a shopping experience that combines quality, convenience, and value. This store reflects our dedication to meeting the unique needs of the local community,” he said.

The store will operate daily from 8 a.m. to 1 a.m., providing a world-class shopping experience for customers across the region.

Lulu is offering exclusive inaugural promotions, providing customers with exceptional savings on a variety of products.

The offers further highlight Lulu’s focus on delivering high-quality products at competitive prices.

Meanwhile, Lulu is set to open its first store in the holy city of Makkah on Saturday, located at Ibrahim Al-Khalil Street.

This highly anticipated opening marks a significant milestone, as it also represents Lulu’s 250th store globally, highlighting the retailer’s remarkable growth and expansion across the Middle East and beyond.

The new Makkah store is strategically positioned to serve both the local community and the millions of pilgrims who visit the holy city each year.

With its prime location near the Grand Mosque, the store aims to provide a top-quality shopping experience for pilgrims and residents alike, making it easier for them to access essential products and services.

LuLu signs MoU to serve Indonesian Hajj pilgrims

Updated 25 December 2024

Arab News

December 25, 2024 19:46

LuLu signs MoU to serve Indonesian Hajj pilgrims

Updated 25 December 2024

Arab News

December 25, 2024 19:46

LuLu Hypermarkets Saudi Arabia has signed an agreement with the Indonesian Hajj board to welcome Indonesian Hajj pilgrims with service and care. This landmark agreement highlights LuLu’s commitment to fostering international collaborations and delivering high-quality products and services to global audiences.

The MoU was signed by Shehim Mohammed, director of LuLu Hypermarkets, Saudi Arabia, and Harry Alexander, member of executive board, Hajj Fund Management Agency of Indonesia, known as BPKH. Other dignitaries present at the signing ceremony included Saleem V.I., chief operating and strategy officer/ executive director, LuLu Group International; Rafeek Mohammed Ali, regional director, LuLu Hypermarket, western region, Saudi Arabia; and Bagas Haryotejo, head of the Indonesian Trade Promotion Center in Jeddah.

“This new partnership will enable LuLu Hypermarkets to serve the needs of Indonesian pilgrims during their Hajj journey,” the retail giant said in a statement. “With its extensive network of hypermarkets across Saudi Arabia and its reputation for quality, affordability, and excellence, LuLu is well-positioned to provide tailored solutions that cater to the unique requirements of Hajj pilgrims.”

Saleem said: “We are honored to join hands with the Indonesian Hajj board to serve the needs of pilgrims during one of the most important journeys of their lives. This MoU reflects our commitment to excellence and underscores LuLu’s role as a trusted partner in the global retail industry. We look forward to supporting Indonesian Hajj pilgrims with the highest standards of service and care.”

Meanwhile, Alexander said: “Partnering with LuLu Hypermarkets, a brand synonymous with quality and reliability, is a significant step toward ensuring that Indonesian pilgrims have access to the best services during their pilgrimage. We are confident that this collaboration will set new benchmarks in meeting the needs of our pilgrims.”

SAB launches native plant conservation center in Qassim

Updated 24 December 2024

Arab News

December 24, 2024 17:13

SAB launches native plant conservation center in Qassim

Updated 24 December 2024

Arab News

December 24, 2024 17:13

Saudi Awwal Bank has inaugurated the Prince Faisal bin Mishaal Center for Native Plant Conservation and Propagation in the Kingdom’s Qassim region. The project was launched in collaboration with the Environmental Awareness Society as part of SAB’s contribution to the Saudi Green Initiative.

The inauguration ceremony was held under the patronage of Qassim Gov. Prince Faisal bin Mishaal bin Saud, who reviewed the progress of the project during the event. The ceremony was attended by Yasser Al-Barrak, chief corporate and institutional banking officer at SAB, and Dr. Abdulrahman Al-Alsoqeer, chairman of the Environmental Awareness Society.

This center, the first-of-its-kind in the Kingdom, focuses on preserving and promoting native plant species while increasing awareness of the importance of natural vegetation. It is equipped with facilities such as a training hall, a seed bank, plant nurseries, an herbarium, and a botanical garden showcasing key native plants of the Kingdom.

The center also prioritizes research, supporting researchers and postgraduate students in areas like desertification control and native plant conservation. As part of the project, a forest of 10,000 native trees will be planted around the center, contributing to the goals of the Saudi Green Initiative.

Al-Barrak said: “We are proud to be part of a ground-breaking national project, which reflects SAB’s dedication to its social and environmental responsibilities. Through this partnership, we aim to support Saudi Vision 2030 by contributing to environmental conservation and combating desertification. We are confident that this center will set a benchmark for preserving biodiversity in the Kingdom.”

Alsoqeer added: “The launch of this center marks a significant step toward achieving our environmental goals of preserving and enhancing the Kingdom’s natural vegetation cover. Through our collaboration with SAB, we aim to raise awareness about native plants, their importance, and efforts to propagate them.

“The project serves as an invaluable resource for researchers and postgraduate students. The patronage and support of Prince Faisal bin Mishaal highlight its significance and distinguished status on a national level.”

The facility will produce 200,000 native plant seedlings each year. It will also focus on collecting, preserving, and supplying high-viability seeds of native plants, especially those at risk of extinction, with the goal of boosting seed germination rates to more than 70 percent. Moreover, the project will support the propagation of endangered plant species using tissue culture techniques. It will also offer scientific and training support through workshops, research initiatives, and awareness programs, benefiting more than 10,000 participants annually.

The launch took place alongside the 16th session of the Conference of the Parties to the United Nations Convention to Combat Desertification, or COP16, held in Riyadh. This initiative highlights cooperation between the private sector, represented by SAB, the nonprofit sector, represented by Environmental Awareness Society, and the government sector, represented by the National Center for Vegetation Cover Development. It seeks to contribute to the goals of Vision 2030 and support the Kingdom’s efforts in environmental protection and sustainable development.

AMUOBA Jeddah marks Sir Syed Day with enthusiasm

Updated 23 December 2024

Arab News

December 23, 2024 22:43

AMUOBA Jeddah marks Sir Syed Day with enthusiasm

Updated 23 December 2024

Arab News

December 23, 2024 22:43

The Aligarh Muslim University Old Boys Association — Jeddah Chapter commemorated the anniversary of Sir Syed Ahmad Khan’s birth at Crown Plaza, uniting 500 alumni and their families to honor his enduring legacy of education and community uplift.

Member of the Indian Parliament Zia ur Rehman Barq was the chief guest. He paid tribute to Sir Syed’s sacrifices, such as selling his house to establish Aligarh Muslim University. He described Sir Syed, founder of Aligarh Muslim University, as a transformative Muslim leader whose vision of education, literacy, and social uplift remains vital today and called for unity to advance this vision.

Guest of Honor Atif Hanif underscored the importance of continuing Sir Syed’s mission, describing it as a roadmap for progress. During his address, he presented the book “Shaikh Mohammed Abdullah: A Pioneer of Muslim Women Education,” commemorating the 150th birth anniversary of the trailblazer.

Popular Urdu poet and AMU alumnus Azhar Iqbal added to the event’s excitement with poetic reflections celebrating Aligarh’s timeless values and the transformative power of education.

AMUOBA President Aqeel Jamil reaffirmed the association’s dedication to Sir Syed’s vision of empowering generations through education and leadership. He outlined key initiatives, including the Youth Leadership Program, conducted in collaboration with Toastmasters International, which has trained 30 boys and girls in leadership and public speaking skills.

AMUOBA’s flagship initiative transforms the lives of underprivileged children in Aligarh by making quality education accessible. Through collaboration with Hamara School, the program offers direct opportunities for members to support a child’s education, creating lasting community uplift.

Dr. Zargham Zia, co-founder of Hamara School, highlighted the school’s impact over the years in transforming lives.

Additionally, the “Teach One, Employ One” program connects young alumni with industry leaders, who offer career guidance and job opportunities.

As a gesture of appreciation, mementos, and gifts were presented to dignitaries and attendees by advisers Farzan Rizvi, Nooruddin Khan, Aziz ur Rub, Ateeq Siddiqui, sponsors, and other committee members.

Earlier, the program began with a Qur’anic recitation by Fahad Zinjani, followed by senior alumni Syed Nematullah and Anjum Iqbal presiding as special guests.

General Secretary Prince Mufti Ziaul Hasan anchored the program with eloquent Urdu couplets that added warmth and elegance, while Vice President Asim Zeeshan delivered a heartfelt vote of thanks.

The event concluded with a soulful rendition of the university anthem “Taraana,” performed by the team of Siddiqui, Zeeshan, Hasan, Mohammed Sirajuddin, Rabnawaz Khan, Athar Rasool, and Nayyer Abbas, followed by a sumptuous dinner.

Urban development under Vision 2030 sees smart living on the rise

Updated 22 December 2024

Arab News

December 22, 2024 22:50

Urban development under Vision 2030 sees smart living on the rise

Updated 22 December 2024

Arab News

December 22, 2024 22:50

As Saudi Arabia undergoes unprecedented urban development, Vision 2030 is transforming Saudi Arabia’s economy and reshaping the lifestyle and living standards of its residents. The Kingdom’s young, tech-savvy population and a growing number of expatriates are driving the demand for integrated, sustainable, and technologically advanced residential solutions.

“Over the past decade, Saudi Arabia has witnessed a remarkable evolution in its residential landscape. Smart living is becoming a cornerstone of Saudi Arabia’s urban development strategy,” said Evgenia Naimat, general manager at Al-Nakhla Investment.

“The shift from isolated housing units to integrated communities equipped with smart and vibrant living solutions signals a transformative era,” she added.

Globally, a Deloitte study highlights that more than 75 percent of tenants prioritize smart technologies, such as automated lighting, climate control and remote security systems, when selecting housing.

Evgenia Naimat, general manager at Al-Nakhla Investment

The adoption of such technologies in the Kingdom’s real estate market aligns with its ambitious goals to position itself as a global innovation hub.

According to a recent report by Knight Frank, 67 percent of Saudi nationals express interest in mixed-use developments, valuing convenience, amenities and a sense of community over traditional housing models.

“Additionally, sustainability is now a critical component of the housing sector. As a key player in driving green innovation in real estate, the Kingdom has delivered on its commitment to sustainable development through key initiatives such as the Mostadam and the Saaf Certification Program,” said Naimat.

A 2023 survey by PwC revealed that 80 percent of Saudi millennials, which make up one of the Kingdom’s largest demographics, prefer environmentally friendly residential solutions and developers are increasingly integrating green spaces, energy-efficient designs and eco-conscious initiatives into their projects.

Integrated communities, offering a blend of residential, retail and leisure spaces, are quickly becoming a preferred choice for residents in Saudi Arabia.

Research by JLL shows that residents in such communities are 35 percent more likely to renew their leases, driven by access to curated amenities and lifestyle benefits.

“We believe that redefining residential living goes beyond offering a place to stay. It’s about creating an ecosystem that combines convenience, community, and sustainability and our goal is to be a community where residents feel truly at home while experiencing the best of modern and smart living,” said Naimat. “Al-Nakhla has set a benchmark in delivering lifestyle-oriented solutions. Furthermore, its sustainability initiatives, including energy-efficient designs and green spaces, lead the way in community-building.”

Award-winning communities like Al-Nakhla Residential Resort and Al-Sharq Village, both by Al-Nakhla Investment, exemplify how integrated communities can meet the growing demands of a modern Saudi lifestyle. The projects feature state-of-the-art smart apps that enable residents to manage services seamlessly and pay rent to community-focused amenities like 6,000 square meters of green areas, which blend natural surroundings within the urban environment. Other amenities include 23 swimming pools, a bowling alley, cinema, and various sports courts that provide ample opportunities for leisure and recreation.

As the Kingdom rapidly advances and progresses, driven by a massive influx of people from across the globe, communities like Al-Nakhla Residential Resort and Al-Sharq Village play a pivotal role in elevating living standards, contributing to Vision 2030’s goal of fostering a vibrant, innovative and inclusive society.

Luxury redefined: VZ Bespoke committed to Saudi Arabia’s Vision 2030