Saudi Sports For All Federation and STC Group sign sustainability partnership

Saudi Sports For All Federation and STC Group signed a sustainability partnership at the FII 8th Edition in Riyadh. (SFD)
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  • Pact between the parties was inked at the 8th Future Investment Initiative in Riyadh
  • Collaboration will help identify opportunities for improving public participation in physical activities

RIYADH: The Saudi Sports For All Federation has signed a memorandum of understanding with the STC Group to promote physical activity, encourage social integration through sports, and support the development of grassroots programs.

The signing ceremony took place last week at the 8th Future Investment Initiative in Riyadh, which was held under the theme “Infinite Horizons: Investing Today, Shaping Tomorrow.”

Shaima Alhusseini, managing director of the SFA, and Maha Alnuhait, general manager of sustainability at the STC Group, inked the agreement, the Saudi Press Agency reported.

The collaboration will focus on establishing sustainability reporting frameworks, key performance indicators, and metrics in alignment with community-driven programs.

The SFA aims to leverage the telecom group’s expertise to achieve their goals and contribute to the objectives of Vision 2030, the SPA reported.