‘Game On, Saudi Arabia’: New Global Sport Conference to host panel on Kingdom’s role in world of esports

‘Game On, Saudi Arabia’: New Global Sport Conference to host panel on Kingdom’s role in world of esports
The New Global Sports Conference will take place at teh conclusion of the ongoing Esports World Cup in Riyadh. (Supplied)
Short Url
Updated 18 August 2024
Follow

‘Game On, Saudi Arabia’: New Global Sport Conference to host panel on Kingdom’s role in world of esports

‘Game On, Saudi Arabia’: New Global Sport Conference to host panel on Kingdom’s role in world of esports
  • Saudi Arabia’s Minister of Communications & Information Technology confirmed as guest speaker
  • ‘The gaming and esports industry has been at the forefront of transforming the Kingdom’s economic, social and cultural landscape into a dynamic hub of creativity and engagement’ — Prince Faisal bin Bandar bin Sultan, Saudi Esports Federation chairman

RIYADH: The New Global Sport Conference 2024, themed “The Future of Fandom,” will feature a panel discussion exploring gaming and sports as Saudi Arabia’s gateway to the world.

Titled “Game On, Saudi Arabia,” the panel will feature Abdullah Al-Swaha, the Kingdom’s minister of communications and information technology, as a guest speaker. The panel will focus on how gaming and esports align with the National Gaming and Esports Strategy to become a global hub in the sector by 2030.

The NGSC will include more than 60 speakers and over 750 delegates from around the world. It will take place at the Four Seasons Hotel Riyadh At Kingdom Centre on Aug. 24-25, after the conclusion of the Esports World Cup.

The panel session will also feature Prince Faisal bin Bandar bin Sultan, chairman of the Saudi Esports Federation; Brian Ward, CEO of Savvy Games Group; Arnold Hur, CEO of Gen.G Esports; and Mike Milanov, chairman of the Advisory Board for Gaming and Esports at Qiddiya. It will be moderated by Joe Pompliano, the managing partner of Pomp Investments.

Prince Faisal said: “With Saudi Arabia opening its doors to the world, gaming and esports have been at the forefront of transforming the Kingdom’s economic, social, and cultural landscape into a dynamic hub of creativity and engagement. ‘Game On, Saudi Arabia’ at the New Global Sport Conference will explore how this has been achieved and the next steps that are planned to ensure our gaming and esports journey fulfills the objectives of the National Gaming and Esports Strategy. We aim to become a global hub for gaming and esports, elevate the sector, contribute meaningfully to its development, and shape its future on a global scale.”

In recent years, Saudi Arabia has invested heavily in the gaming and esports ecosystem, aimed at fulfilling the demands of the country’s youth for gaming and esports. Some 67 percent of the nation’s 35 million population are gamers.

“The New Global Sport Conference comes at an ideal time, helping to conclude the EWC and serve as a platform to discuss Saudi Arabia’s future for games and esports,” said Ward.

“Games have the power to connect people of all backgrounds, ages, nationalities, genders and abilities. Saudi Arabia, which has foreseen the potential, has positioned itself as a leader that enhances its global presence and fosters a spirit of collaboration and innovation. ‘Game On, Saudi Arabia’ will highlight why global games investment is vital and enables people to play, learn, compete and triumph together.”


ESL Saudi Challenge — everything you need to know

ESL Saudi Challenge — everything you need to know
Updated 05 November 2024
Follow

ESL Saudi Challenge — everything you need to know

ESL Saudi Challenge — everything you need to know
  • The tournament playoffs will take place in Riyadh from Nov. 8-16, with the final on Dec. 7

RIYADH: The ESL Saudi Challenge qualifiers have officially ended and the stage is now set for the playoffs, which take place from Nov. 8-16.

After an intense round of Overwatch2 competition, the best teams from across Saudi Arabia have secured their spots and are ready to face off in the next phase, with a total prize pool of $20,000 up for grabs.

The success of the recent Esports World Cup in Riyadh highlighted the popularity of gaming among Saudi players and fans, and that looks set to continue with more competitions taking place across the Kingdom in the coming years.

The ESL Saudi Challenge, organized by esports and video game entertainment company ESL FACEIT Group, will also give the victors a chance to compete on a global stage.

During the playoffs, teams face off in an attempt to advance to the Finals, where the top three teams will go head-to-head in front of a live audience at VOV Gaming in Riyadh on Dec. 7.

Schedule and Format

Playoffs: Nov. 8-16

The best eight teams face off in the double elimination bracket matches.

Grand Finals: Dec. 7

The top three teams from the playoffs compete in lower bracket and upper bracket for the Grand Final. The winner will be crowned ESL Saudi Challenge Champion, taking home the top prize of $9,000 and qualifying for an international event in 2025.

Teams

The ESL Saudi Challenge will see some of the best teams in Overwatch compete for the grand prize:

Twisted Minds

Vision Esports

Himawari

Amigos

Roc esports

Al-Qadisiah

Dragons

Negative Mental Attitude

Prize money (USD) 

Total pool: $20,000

1st: $9,000

2nd: $5,000

3rd: $3,000

4th: $,1000

5th-8th: $500

Where to watch

Fans can watch  the playoffs on the ESL Arabia Twitch and YouTube channels. For those unable to tune in live, all matches will also be available to watch on-demand free of charge via YouTube.


ESL Saudi Challenge to offer Kingdom’s gamers a path to global competition

ESL Saudi Challenge to offer Kingdom’s gamers a path to global competition
Updated 11 October 2024
Follow

ESL Saudi Challenge to offer Kingdom’s gamers a path to global competition

ESL Saudi Challenge to offer Kingdom’s gamers a path to global competition
  • ESL FACEIT Group announces first-ever exclusive tournament for Saudi Arabia, kicking off on Oct. 18

RIYADH: ESL FACEIT Group has announced the launch of the ESL Saudi Challenge, the first-ever ESL tournament exclusively for the Saudi gaming community.

Starting on Oct. 18 with Overwatch 2 as the featured game, the event will provide a unique opportunity for local talent to compete on the global stage.

Running until Dec. 7, it will see Saudi’s top teams battle for a share of a $20,000 prize pool. The competition begins with three open tournaments hosted on the FACEIT platform, with the top two teams from each securing a playoff place. These will join two invited teams in an intense double-elimination showdown, culminating in a thrilling final at VOV Gaming in Riyadh.

“The ESL Saudi Challenge is more than just a tournament — it’s the beginning of a new chapter for esports in Saudi Arabia,” said Franck Guignery, ESL FACEIT Group’s senior vice president for the Middle East & Africa region.

“By featuring Overwatch 2 and providing a pathway to international competition, we’re offering Saudi esports enthusiasts a chance to showcase their skills on a global stage. Whether you’re an aspiring esports player, a professional player or a fan, this is your chance to be part of the action and witness the rise of local talent.”

ESL FACEIT Group is the world's largest esports and video game entertainment company. In January 2022 it was acquired by Saudi Arabia’s Savvy Games Group, which is 100 percent owned by the country's Public Investment Fund, for $1.5 billion. ESL FACEIT Group has been appointed the main official operating partner of the Esports World Cup for the next five years.


Experts explore intersection of culture, creativity at NGSC Riyadh

Experts in an NGSC panel titled “Cultural Crossroads in Games”. AN photo by Abdulrahman bin Shulhub
Experts in an NGSC panel titled “Cultural Crossroads in Games”. AN photo by Abdulrahman bin Shulhub
Updated 05 September 2024
Follow

Experts explore intersection of culture, creativity at NGSC Riyadh

Experts in an NGSC panel titled “Cultural Crossroads in Games”. AN photo by Abdulrahman bin Shulhub
  • The panel brought together creative professionals from diverse fields, including entertainment, art, and fashion

RIYADH: People are more likely to invest in things they feel connected to, according to the founder and president of Works Collective, Nate Morley, speaking on a panel titled “Cultural Crossroads in Games” on the second day of the New Global Sport Conference in Riyadh.

The panel brought together creative professionals from diverse fields, including entertainment, art, and fashion. They explored the impact of cultural influence on creative industries and emphasized the need to balance cultural authenticity with commercial success.

Je Alipio, director and head of business development at Walt Disney Co. for APAC & MENA, discussed how Disney innovates while maintaining the integrity of its beloved characters and stories.

“It’s really about finding the right partner,” he said, noting that collaborating with like-minded creatives who bring fresh ideas can unlock many opportunities.

Alipio also outlined two approaches to business collaboration: a top-down method, where Disney enters a partner’s space to inform or influence it, and a bottom-up approach, where partners are empowered to expand their ideas on a larger scale under Disney’s guidance.

Khaled Makhshoush, a Saudi artist specializing in digital pixel art, began his career inspired by video games. He discussed the cultural elements featured in his work and how he draws inspiration from his surroundings. “You start to see things — the places you grow up in, the city … that’s the main source of cultural inspiration.”

Makhshoush noted that when creating an image, his focus is not on accuracy but on conveying emotion. By “breaking it down and then rebuilding it” based on his interpretation, he fosters a connection between personal and cultural elements.

In discussing how to create culturally authentic gaming experiences, Morley remarked: “One of the worst things you can do is to be a cultural appropriator.”

He elaborated that while fostering a platform that invites people to contribute and expand ideas is valuable, appropriating elements from other cultures and using them as your own is problematic.

Morley stressed that collaboration and diversity are key to elevating a brand. He said that within a single brand framework, one can showcase a multitude of voices in various ways, adding that a distinctive mix of backgrounds and industries transforms the brand from a mere “copy and paste” entity into an inclusive “platform for expression.”

Nicola Mizon, COO and co-founder of Kutur Runway and Vitza DGTL, discussed the increasing efforts by fashion brands to integrate into the esports sector through advanced technology. She noted that there is a growing demand for audiences “to look their best.

“We want to create a fashion gaming platform that’s at the intersection of technology, commerce, and games and bring everyone together to celebrate the art of fashion in the digital space,” she said.

This involves engaging in discussions with local designers and creators to understand their needs for a gaming platform that allows them to feel celebrated and unrestricted in their creative expression, such as crafting innovative concepts like “dresses made of fire.”

Expanding the discussion on integrating fashion within both cultural and digital contexts, Reem Al-Kanhal, fashion designer and creative director of brand Reem AlKanhal, said: “Fashion is connected to everything.”

Al-Kanhal emphasized that, given the extensive time newer generations spend online, it is crucial to integrate cultural elements — such as traditional wardrobes and national landmarks — into games for the sake of cultural preservation.

She concluded: “I think (that) owning your story is your power,” highlighting its significance for personal ambition and maintaining cultural connections.


Inaugural Esports World Cup signs off with historic closing ceremony

Inaugural Esports World Cup signs off with historic closing ceremony
Updated 26 August 2024
Follow

Inaugural Esports World Cup signs off with historic closing ceremony

Inaugural Esports World Cup signs off with historic closing ceremony
  • Sunday saw the first-ever EWC draw to a close as in the presence of Crown Prince Mohammed bin Salman
  • 1,500 athletes and over 200 clubs competed across 22 tournaments and 21 titles over the course of eight weeks for a record-breaking $60m prize pool

RIYADH: The Esports World Cup ended on Sunday with a closing ceremony and the attendance of Prince Mohammed bin Salman, Saudi Arabia’s crown prince and prime minister.

Over the course of eight consecutive weeks, the EWC hosted 1,500 athletes and over 200 clubs, with a record-breaking $60m prize pool up for grabs across 22 tournaments and 21 titles. 

The ceremony concluded the biggest weekend in esports history, which also featured the 2024 Esports Awards and 2024 New Global Sport Conference.

Reflecting on the event, Prince Faisal bin Bandar bin Sultan, chairman of the Saudi Esports Federation, said: “The EWC has underscored the transformative impact of esports and the pivotal role that this incomparable industry now plays in cultures and societies all around the world — its inclusive and empowering nature is something truly unique.

“For eight successive weeks, this unparalleled event has brought the entire international gaming community together like never before, inviting all to participate in this milestone moment in gaming and esports history. We could not be more delighted with what’s transpired this summer; it’s a historic moment in time that Saudi Arabia and the world will always remember fondly.”

 

Alongside a series of live performances, the ceremony saw Saudi Arabia’s hometown heroes, Team Falcons officially crowned as the first-ever EWC Club Champions. Having stormed to victory in an exceptional campaign that included two tournament championships and six Top 3 finishes, Team Falcons’ chairman, Mossad “Msdossary” Al-Dossary collected the $7mn first prize and EWC Club Championship trophy.

After the awards presentation, winning players throughout the EWC were also honored in the Celebration of Champions.

Ralf Reichert, CEO of the EWC Foundation, called the tournament an “incredible success.”

The first-ever Esports World Cup has concluded after eight weeks of action in Riyadh. (Supplied)

“The EWC has been an incredible success in year one, driving global esports to new heights,” he said.

“I’m proud of accomplishing what we set out to do — bringing together the best games, clubs, and players while offering a life-changing prize pool and building the world’s largest esports festival. Congratulations to Team Falcons, who were rewarded for their competitive excellence and investment across many new games by becoming the first EWC Club Champions. I can’t wait to gather the best of the industry again for another epic EWC in 2025.”

Throughout its duration from July 3 — Aug. 25, the EWC drew 500 million viewers who consumed over 250 million hours of content. Additionally, it was confirmed that the event recorded its highest peak concurrent viewership during the League of Legends competition, when 3.5 million people watched legendary superstar Lee “Faker” Sang-hyeok guide T1 to victory over Top Esports.


Industry leaders share key ingredients for success in gaming, esports at NGSC Riyadh

Industry leaders share key ingredients for success in gaming, esports at NGSC Riyadh
Updated 25 August 2024
Follow

Industry leaders share key ingredients for success in gaming, esports at NGSC Riyadh

Industry leaders share key ingredients for success in gaming, esports at NGSC Riyadh
  • Persistence, open mindset, creativity highlighted by leading entrepreneurs in panel discussion   

RIYADH: Leading figures from the esports and gaming industry gathered in Riyadh at the New Global Sports Conference on Sunday to share their secrets for success.

A successful entrepreneur will display “persistence on an unparalleled level,” said Jens Hilgers, general partner and co-founder of BITKRAFT Ventures. 

Hilgers was speaking during a panel discussion entitled “Rebooting Success.” He touched on the creative nature of the gaming industry and the challenges of finding inspiration in the field.

“Having a mindset open to be inspired by personal experiences or meeting influential individuals is important when it comes to creativity in esports and gaming,” Hilgers said. 

Tim Morten, co-founder and CEO of Frost Giant Studios, highlighted the importance of mentorship and working with seasoned experts in the field of esports and gaming.

Morten said that his motivation stems from a desire to surpass his previous work — he is driven by the challenge of outdoing the projects he has previously worked on, adding that having the freedom to implement his vision in the way he believes it should be done has been a key factor in his approach to this new venture.

Yannick Theler, CEO of Steer Studios, said that one of the key takeaways from his experience as an entrepreneur in the esports and gaming industry is the crucial role of assembling the right team for success.  

“My vision is about developing people, growing teams, and creating a fanbase to bring people to the big gaming events, as I did when I was an ice hockey player.”

Theler stressed that the collective effort of a well-organized team is essential for navigating the challenges and opportunities in a dynamic industry.