https://arab.news/nj36t
- Collaboration is set to revolutionize the tourism landscape by offering thrilling experiences while prioritizing safety and professionalism
- Partnership will be spearheaded by Akun, RSG’s adventure sports brand, responsible for overseeing all hiking, climbing, and adventure experiences within RSG’s destinations
JEDDAH: Red Sea Global has recently announced a partnership with the Saudi Climbing and Hiking Federation aimed at enhancing adventure tourism activities across the Red Sea region.
According to the statement, this collaboration is set to revolutionize the tourism landscape by offering thrilling experiences while prioritizing safety and professionalism.
The partnership will be spearheaded by Akun, RSG’s adventure sports brand responsible for overseeing all hiking, climbing, and adventure experiences within RSG’s destinations, including The Red Sea and AMAALA.
Nicholas King, group chief development officer at Red Sea Global, emphasized the importance of combining adventure with luxury tourism, stating in a press release: “Our partnership with the Saudi Climbing and Hiking Federation is ensuring that Akun can offer invigorating experiences that complement the elegance of our resorts in a safe and professional manner. Together, we are propelling the adventure tourism industry across the Red Sea region.”
Through this collaboration, trainees from SCHF will have the opportunity to gain experience through internships with Akun, while also benefiting from training and support provided by qualified SCHF trainers.
Yasmin Gahtani, managing director at SCHF, highlighted the landscapes of Saudi Arabia’s Red Sea coast and expressed the desire to showcase these stunning terrains through climbing and hiking experiences.
She said: “Saudi Arabia has some of the world’s most stunning landscapes, especially along the Red Sea coast. We want to help Saudis and the world discover this dramatic terrain by opening it to exhilarating, yet safe, climbing and hiking experiences. Through this partnership, we can make Saudi and the Red Sea a must-visit destination for the most avid climbers, hikers, and thrill-seekers.”
To promote the Red Sea region as a premier adventure destination, RSG and SCHF plan to host a series of local, regional, and international events, including climbing competitions, hiking events, and festivals.
According to the statement, the federation’s technical and safety assessments will help certify RSG’s developments as world-class adventure destinations.
Looking ahead, RSG and SCHF are exploring the creation of hiking and climbing content tailored to the Red Sea region. This resource will offer valuable information on trails, climbing sites, logistical details, and safety guidelines, positioning the Red Sea as a premier hub for outdoor enthusiasts worldwide.