Riyadh forum discusses importance of media

The forum discussed the importance of the media in increasing real estate awareness in all segments of society, enhancing the role of the real estate sector and achieving its aspirations. (SPA)
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RIYADH: The Saudi Real Estate General Authority on Sunday concluded the first edition of the Real Estate Media Forum at Riyadh International Convention and Exhibition Center.

The forum, attended by the authority’s CEO, Abdullah bin Saud Al-Hammad and prominent media figures and real estate experts, discussed the importance of the media in increasing real estate awareness in all segments of society, enhancing the role of the real estate sector and achieving its aspirations.




The forum discussed the importance of the media in increasing real estate awareness in all segments of society, enhancing the role of the real estate sector and achieving its aspirations. (SPA)

Tayseer bin Mohammed Al-Mufarrej, spokesperson for the authority, said the media plays an influential role in developing and shaping the real estate sector, and contributes significantly to enhancing transparency and reliability to achieve the sector’s development and sustainability.

He said the authority is working with its partners in the media to achieve integration between the real estate and media sectors, thus spreading knowledge and awareness of real estate regulations and legislation for all segments of society.

The forum coincided with the authority’s launch of its new visual identity to affirm that it is moving toward a comprehensive strategy and achieving sustainability for the real estate sector, based on governance, empowerment, sustainability, market efficiency and partners’ service.