Najm’s digital prowess wins ‘claims manager’ award

Senior management members of Najm receive the award in Riyadh.
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Najm for Insurance Services has been named the “Leading Claims Manager of the Year” at the 10th Golden Shield Awards for Excellence. The award ceremony took place as part of the Middle East International InsureTek 2024 conference held in Riyadh on May 28, at Mövenpick Hotel and Residences.

The ceremony honored distinguished institutions and individuals who have made significant contributions to the development of the insurance industry.

Najm won this award for its role in developing several digital platforms to enhance the experience of motor insurance clients. Among these platforms is the Ashal service for third-party insurance customers, which offers a comprehensive service as an alternative to cash compensation. This service includes towing the damaged vehicle from the accident site, assessing the damages, transporting the vehicle to the repair center, and then returning it to the customer’s location with a repair warranty, all without any additional financial cost.

Additionally, Najm provides an insurance claims management platform that allows insurance claims to be submitted electronically by those affected by traffic accidents. This platform improves the accuracy of claim processing, assists insurance companies in enhancing customer service, and provides a seamless and user-friendly experience for policyholders. The services provided by the platform includes claims management, claims modification, claims review, and submission of claims to insurance companies.

Ajil Al-Jarba, vice president, marketing and sales, Najm, said: “This achievement is a result of Najm’s commitment to developing its services in the realm of digital transformation, in line with its strategy to improve business performance and customer experience through the integration of automation, artificial intelligence, and data analysis. This digital approach has enhanced the accuracy and quality of insurance data, facilitated claims processes, and automated Najm’s services.”

Al-Jarba added: “Najm has also launched several customer-centric services and initiatives, such as the insurance record platform, which allows clients to view their vehicle insurance data and benefit from a no-claims discount while maintaining insurance coverage for all their vehicles. Furthermore, Najm offers its services via its mobile app and WhatsApp platform, improving service quality and response time. These advancements have expedited and improved the accuracy and fairness of claims processing and settlement, contributing to the reduction of insurance fraud. These factors collectively highlight Najm’s commitment to excellence, innovation, and customer satisfaction, making it a deserving candidate for the ‘Leading Claims Manager of the Year’ award at InsureTek.”