https://arab.news/2krqq
- BigTime Creative Shop leads nominations in MENA region
LONDON: Riyadh Season has been nominated in 14 categories at this year’s New York Festivals Advertising Awards, its organizers said on Tuesday.
BigTime Creative Shop, the creative arm behind Riyadh Season, leads the nominations in the Middle East and North Africa region.
The organizers said: “This achievement enhances the status of Riyadh Season as one of the most important entertainment seasons globally, affirming the efforts made in developing creative content that meets international standards.”
The nominations include “Knockout Chaos,” “Day of Reckoning,” and “Ring of Fire,” which are competing in categories such as identity, films, animation, visual effects, production design, and promotion.
Launched in 2019, Riyadh Season is one of the year’s biggest events in the region, attracting millions of visitors between October and March and encompassing winter and spring in the Saudi capital.
It has featured world-class events such as WWE Crown Jewel 2023, Riyadh Season Tennis Cup, Italian and Spanish Supercups and the Soundstorm Festival.
Under the slogan “Big Time,” the boxing match between Tyson Fury and Francis Ngannou — which was held during Riyadh Season last October — won the Outstanding Promotional Announcement Award — for “Let’s Get Ready to Rumble” for the Battle of the Baddest — at the 45th edition of the Sports Emmy Awards, which honors the best work in sports media.