https://arab.news/4sd49
- Officials in Tokyo discuss localizing Japanese media through translation
- Kingdom will host this year’s Esports World Cup in July
TOKYO: Saudi and Japanese officials are exploring plans to localize gaming and digital entertainment offerings in the Kingdom.
The Saudi Arabia-Japan Vision 2030 Business Forum’s digital entertainment roundtable discussed Saudi efforts to build a local gaming industry, which includes localizing Japanese games for the Saudi market, collaborating with esports tournament organizers and investing in digital entertainment.
Saudi Minister of Communications and Information Abdullah Al-Swaha and Minister of Investment Khalid Al-Falih attended the event in Tokyo, with the former giving a short speech during the opening.
Prince Faisal bin Bandar Al-Saud, vice chairman of Savvy Games Group, was also part of a panel discussion at the event.
The forum focused on promoting cultural exchange by creating content that appeals to both Japanese and Saudi audiences.
Officials discussed how to localize Japanese manga and anime by translating content through Saudi publishers, who will in turn distribute the content throughout the Middle East.
They also agreed to explore co-publishing agreements to create new and original content.
Saudi Arabia’s gaming sector is expected to grow to $1.3 billion in value over the next two years, with 58 gaming companies operating in the Kingdom. About 67 percent of Saudi Arabia’s population (about 24.8 million people) are active video game players.
The Kingdom will host this year’s Esports World Cup in July, which features about $60 million in prize money.
Saudi Arabia has previously collaborated with Japanese companies on entertainment, providing the Kingdom with expertise and cutting-edge technologies to improve the digital entertainment industry.