Who’s Who: Fahad Alhagbani, co-founder and CEO of Armah Sports Co.

Fahad Alhagbani
Short Url

Fahad Alhagbani is vice chair and CEO at Armah Sports Co. where, since January 2019, he has been responsible for guiding the organization toward innovation in the fitness industry.

He co-founded Fitness Time in 2006, and by 2018, under his leadership, it had grown from one club to the largest chain in the Middle East and the 15th worldwide with 150 clubs. He was its CEO between 2015 and 2018.

After a successful IPO (initial public offering) for Fitness Time on the Saudi Stock Exchange in September 2018, he launched Armah Sports Co, reinventing fitness with the “Smart Clubs” concept to transform the market.

In November 2023, Alhagbani led the IPO for Armah Sports, setting a precedent in the fitness industry by launching two fitness chains and taking them public with only a five-year window between the two IPOs.

He has been a board member at Al-Hilal Saudi Football Club since July 2023, a member of the Saudi Olympic and Paralympic for Women in Sports Committee since June 2023, and a member of REX Roundtables for Executives since 2017, a worldwide group of 17 fitness club owners and CEOs who meet regularly to exchange insights, evaluate business performance, and discuss future industry disruptions.

With more than 25 years in the fitness industry, Alhagbani’s interest lies in creating social impact, championing healthy living, and advocating for social responsibility.

He is invested in exploring innovations and leading programs focused on development and transition within the sector.

His career in the fitness industry began in 1996, starting from a receptionist position at Body Masters, which was founded by his brother Abdulmohsen Alhagbani, and advancing to become the director of operations.

He holds a bachelor’s degree in computer and IT administration and management from King Saud University. He is currently pursuing an executive MBA from HEC Paris, specializing in board governance.