Saudi Arabia to bring professional baseball to Kingdom

Saudi Arabia to bring professional baseball to Kingdom
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Pact signed between Saudi Baseball and Softball Federation and Baseball United. (Supplied)
Saudi Arabia to bring professional baseball to Kingdom
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Pact signed between Saudi Baseball and Softball Federation and Baseball United. (Supplied)
Saudi Arabia to bring professional baseball to Kingdom
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Pact signed between Saudi Baseball and Softball Federation and Baseball United. (Supplied)
Saudi Arabia to bring professional baseball to Kingdom
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Pact signed between Saudi Baseball and Softball Federation and Baseball United. (Supplied)
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Updated 06 March 2024
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Saudi Arabia to bring professional baseball to Kingdom

Saudi Arabia to bring professional baseball to Kingdom
  • Pact signed between Saudi Baseball and Softball Federation and Baseball United
  • Rights to launch baseball franchises in Riyadh, Jeddah and Dammam

RIYADH: The Saudi Baseball and Softball Federation has signed an agreement with Baseball United to bring the sport to the Kingdom.

Baseball United, the first professional league focused on the Middle East and Indian subcontinent, will have the rights to launch franchises in Riyadh, Jeddah and Dammam.

This marks the first time that professional baseball will be brought to Saudi Arabia.

As part of the agreement, Baseball United will assist in developing the game in the country, which includes training of players and coaches, the organization said in a press release on Tuesday.

Baseball United stated that there are an estimated 1.5 million fans in the country.

“This is a monumental day for the sport of baseball,” said Kash Shaikh, chairman, CEO, and co-founder of Baseball United. “Saudi Arabia is setting the pace for sports development, investment, and growth in the Kingdom and beyond, and we are truly honored to now include baseball within those ambitious plans.

“This agreement significantly elevates Baseball United’s standing and footprint within the region, and, just as importantly, enables us to work at the grassroots level to help grow the game in the Middle East’s largest country.”

Shaikh added that they are “excited” to begin working with SBSF Chairman Nayef bin Mohammed bin Abdul Mohsen bin Humaid, Vice Chairman Reem bint Sufyan bin Abdul Latif Banaja, CEO Abdul Rahman bin Hassan Al-Shehri and other members.

The Saudi Baseball and Softball Federation is the youngest baseball federation in the world, formed in 2019. Over the past five years, the federation has been working to develop the game in the country.

The aim is to develop the national team to compete in upcoming World Baseball Softball Confederation tournaments.

Bin Humaid said: “Operating under the leadership of the Saudi Arabian Olympic Committee, the SBSF has worked to build and inspire a local community that loves and practices baseball and softball within Saudi Arabia, with aspirations to also reach international horizons and achievements.

“This partnership with Baseball United will help fuel that vision, and it will elevate the caliber of players, events, and attention for the sport here in Saudi Arabia. We are looking forward to many years of prosperity with Mr. Kash Shaikh and the entire Baseball United team.”

Baseball United began play in Dubai last November with its inaugural All-Star Showcase, the first professional baseball games in the history of the region. The event was broadcast in 127 countries, reaching 200 million households. Baseball United’s ownership group now has 18 Major Baseball League legends, including Barry Larkin, Mariano Rivera, Adrian Beltre, Felix Hernandez, Robinson Cano and Ryan Howard.

Baseball United previously announced four franchises that will compete in its future tournaments and league, including the Mumbai Cobras, Karachi Monarchs, and two UAE-based teams, the Wolves and Falcons.

The league is scheduled to announce its 2024 gameplay plans as well as its Saudi Arabia expansion franchises later this year.


F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals

F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals
Updated 27 sec ago
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F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals

F1 surges in popularity in Saudi Arabia and across the Middle East new data reveals
  • 11 percent rise in female interest and 10 percent uptick among male fans in the Kingdom
  • Globally, F1’s fanbase has grown by 5.7 percent since 2021

LONDON: Formula 1 has experienced a surge in popularity, particularly in Saudi Arabia and the wider Middle East, according to a new study released on Tuesday by Nielsen Sports.

With a global fanbase now exceeding 750 million, the sport has gained 50 million fans since 2021, fueled by rising interest in the Middle East region as well as among young female fans, the report showed.

The study revealed Saudi Arabia as one of the sport’s fastest-growing markets, with an 11 percent increase in fans compared to the 2023 season.

The surge in popularity also spans demographics, with an 11 percent rise in female interest and a 10 percent uptick among male fans. Among older Saudi audiences, enthusiasm has soared, with 22 percent more fans aged 50-69 following the championship than in the previous season.

The UAE also saw a significant boost, with fan interest rising by 6 percent. Together, these countries solidify the Middle East as a critical growth region for Formula 1 in 2024, the Nielsen report concluded.

Globally, F1’s fanbase has grown by 5.7 percent since 2021, with women now making up 41 percent of all fans. Young women aged 16-24 represented the fastest-growing demographic, reflecting the sport’s evolving accessibility and appeal.

Jon Stainer, global general manager at Nielsen Sports, attributed this success to Formula 1’s innovative fan engagement strategies.

“Formula 1 is a perfect example of a rights owner innovating its relationship with fans,” he said.

“Growth of interest, especially among women and newer markets like Saudi Arabia, can be attributed largely to a shift in how the teams and drivers are profiled today, and the access they are affording global audiences.

“New sponsorship categories are opening up. We’re seeing a significant shift in the brands engaging in the sport, attracted to this changing fan demographic,” he added.

Netflix’s acclaimed docuseries, “Drive to Survive,” has played a pivotal role, with 35 percent of viewers of the show expressing intent to watch more races. Another quarter of surveyed fans credited the series with their newfound passion for the sport.

F1’s commercial prospects have also increased, with sponsorship deals seeing a 56 percent rise in value since 2019.

The average sponsorship deal now stands at $5.08 million, up from $2.87 million from pre-pandemic levels. The diversification of sponsors — which range from luxury brands such as LVMH to IT giants such as HP and Dropbox — has cemented the championship’s status as a commercial powerhouse, the Nielsen report said.

While the Middle East leads the charge of new fans, the series continues to thrive in traditional strongholds, especially in Europe. Interest in the UK rose by 2.3 percent, while Germany saw a 4.5 percent uptick.


LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties

LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties
Updated 1 min 32 sec ago
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LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties

LaLiga opens Riyadh workspace to strengthen Saudi Pro League ties
  • New office will be at SPL headquarters, with the two organizations exchanging best practices and driving innovation
  • SPL CEO Omar Mugharbel and LaLiga President Javier Tebas attend the official opening

RIYADH: The Saudi Pro League has welcomed Spain’s LaLiga to Riyadh with the inauguration of a dedicated workspace within its headquarters, it announced at the World Football Summit on Tuesday.

This strategic move is the latest in the SPL’s efforts to build ties with the global football community, with the new workspace, designed for use by LaLiga and Spanish clubs, officially commencing operations on Dec. 2.

SPL CEO Omar Mugharbel and LaLiga President Javier Tebas attended the official opening at the SPL headquarters.

This initiative aligns with LaLiga’s broader international strategy, which includes a presence in 34 countries through 11 global offices. Additionally, a LaLiga delegate will soon be based in Riyadh to further strengthen the new partnership.

Mugharbel said: “We are thrilled to welcome LaLiga to Riyadh. This collaboration represents a vital step in forging closer ties between the SPL and other leagues, showcasing our dedication to opening the SPL to the world.”

He also underscored the partnership’s role in exchanging best practices and driving innovation within the league.

Tebas added: “LaLiga is committed to supporting the growth of the sports and entertainment industry in Saudi Arabia. This workspace marks a new chapter in our relationship with the region and the SPL, and we are confident that this partnership will pave the way for exciting new projects.”

This partnership between the SPL and LaLiga paves the way for enhanced cooperation, enabling both organizations to share expertise and further elevate the sport, while helping the SPL develop the next generation of Saudi footballers.


Man Utd not yet out of Premier League title race, says Arteta

Man Utd not yet out of Premier League title race, says Arteta
Updated 6 min 2 sec ago
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Man Utd not yet out of Premier League title race, says Arteta

Man Utd not yet out of Premier League title race, says Arteta
  • “It’s still very early in the season,” said the Spaniard
  • Arteta said champions Manchester City were still a danger despite their recent slump

LONDON: Arsenal boss Mikel Arteta says it is too early to rule Manchester United out of the Premier League title race as he prepares his in-form team to face Ruben Amorim’s resurgent side on Wednesday.
United are 15 points behind leaders Liverpool and four points off the Champions League spots after 13 matches.
Arteta was asked at his pre-match press conference on Tuesday whether United could be in the title mix despite their poor start to the season under the sacked Erik ten Hag.
“It’s still very early in the season,” said the Spaniard, whose team are second in the table, six points clear of United.
“Any team that has the capacity to put five or six wins in a row is going to be up there because it’s so tough and you see every week how all the teams are struggling to maintain winning, winning and winning. So I think anything is possible.”
And Arteta said champions Manchester City were still a danger despite their recent slump — Pep Guardiola’s men have lost their past four league matches to fall 11 points behind Liverpool.
“Again, if there is a team with the capacity to turn it around and start to win, win, win and win — don’t rule them out because you know how much quality they have,” he said.
Arsenal have a good recent home record against United, who have won two and drawn one of their first three games in all competitions under Amorim.
Arteta said he could already see the influence of the former Sporting Lisbon boss, just weeks after he replaced Ten Hag.
“You can see his fingerprints in what he wants to do straight away,” he said. “I think he’s been very clear, he’s been very successful with Sporting.
“He brings energy to a new club and to the players new ideas and that’s always something positive but we have to focus on what we have to do.”
Arsenal have also been drawn against holders United in the third round of the FA Cup, which takes place early next month.
“We play at home, it’s going to be a big match again and it’s a little bit of the story of the last few seasons that in the third or fourth round we are playing big opponents,” he said.
“But we want to do what we have done historically at this club and in the end, you have to beat the big teams to win it. It is what it is. We are excited.”


Muqeem stars as Pakistan crush Zimbabwe to win T20 series

Muqeem stars as Pakistan crush Zimbabwe to win T20 series
Updated 40 min 39 sec ago
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Muqeem stars as Pakistan crush Zimbabwe to win T20 series

Muqeem stars as Pakistan crush Zimbabwe to win T20 series
  • The 25-year-old took five consecutive wickets for the loss of only three runs
  • Zimbabwe crumbled to 57 all out in 12.4 overs after making a promising start

BULAWAYO: Pakistan wrist spinner Sufiyan Muqeem starred in a series-clinching 10-wicket Twenty20 international rout of Zimbabwe in Bulawayo on Tuesday.
The 25-year-old took five consecutive wickets for the loss of only three runs as Zimbabwe crumbled to 57 all out in 12.4 overs after making a promising start.
Pakistan then sped to 61-0 off 33 balls through Saim Ayub (36) and Omair Yousuf (22) to follow up a 57-run victory last Sunday in the first of three matches.
Victory completed a white-ball double for the tourists, who won a one-day international series 2-1 last week.
Pakistan captain Salman Agha said: “Losing the toss did not concern us because we had plans and executed them really well. The bowling of Sufiyan was outstanding.
“We have a young side full of quality players and the way they are performing is very heartening for me.”
Zimbabwe skipper Sikandar Raza admitted his team were “all hurting and in a pretty bad place at the moment.
“My biggest concern is whether we are learning our lessons when we suffer defeats because we seem to be making the same mistakes match after match.”
Zimbabwe openers Brian Bennett (21) and Tadiwanashe Marumani (16) — the only batters to reach double figures — built a 37-run partnership in four overs.
Then, both fell within five balls, and the home team lost their 10 wickets for just 20 runs as Muqeem wreaked havoc.
Marumani was caught by Tayyab Tahir at cover point and Bennett by Irfan Khan at deep square leg at the Queens Sports Club.
All-rounder Raza, often the batting savior for Zimbabwe, made just three before his off stump was uprooted by Abbas Afridi.
Raza was among four bowlers who had no success trying to contain Ayub and Yousuf. The openers struck 10 boundaries, including a six each, between them.
A four from Ayub past backward point sealed victory.
Pakistan complete the T20 series against Zimbabwe on Thursday. They then travel to South Africa for an eight-match all-formats tour, including two Tests.


Guardiola says Man City can hit top form again despite slump

Guardiola says Man City can hit top form again despite slump
Updated 03 December 2024
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Guardiola says Man City can hit top form again despite slump

Guardiola says Man City can hit top form again despite slump
  • “With all the squad this season, we’ll be close to the level that we reached last season,” Guardiola said
  • The club have been beset by injury problems this season, most notably the loss of Ballon d’Or winner Rodri for the rest of the campaign

LONDON: Pep Guardiola says struggling Manchester City can hit the heights of recent seasons once he has all his top players back despite their alarming slump.
The defending Premier League champions have lost six of their past seven games in all competitions — falling 11 points behind leaders Liverpool in the English top flight.
It is an extraordinary collapse for a team that have won six of the past seven Premier League titles, including the past four.
Guardiola, whose team host Nottingham Forest on Wednesday, told a pre-match press conference he was confident City’s decline is not terminal.
“With all the squad this season, we’ll be close to the level that we reached last season,” he said on Tuesday.
The club have been beset by injury problems this season, most notably the loss of Ballon d’Or winner Rodri for the rest of the campaign.
A number of other key players have spent time in the treatment room including Kyle Walker, Jack Grealish, Kevin De Bruyne, Mateo Kovacic and Ruben Dias.
Guardiola described City as “magnificent” at Liverpool on Sunday despite their 2-0 defeat.
“I would say we are not far away from the team second in the Premier League (City are two points behind Arsenal),” he said.
“But always it’s the way you play, the consistency you have in the boxes, and many things that give you the positive thoughts of what is going to happen in future.”
Guardiola said the club would talk “internally” over whether they would bolster the squad in next month’s transfer window.
And he confirmed that Ederson remained his number one goalkeeper after he was dropped for the Liverpool match in favor of understudy Stefan Ortega following a mistake in last week’s 3-3 draw against Feyenoord.
He said the Brazilian had reacted well to his decision.
“Ederson number one, Stefan number two,” he said. “But maybe Stefan continues. We’ll see tomorrow and the next games.”
Guardiola called on City’s fans to help lift the team against Forest, who are sixth in the table, a point behind his men.
“Many, many good moments we’ve lived together,” he said. “They know that we need absolute support because all of us, the players especially, are human beings.”