New AI-fueled solutions spanning networking, security, collaboration, and observability highlight Cisco’s ongoing commitment to AI innovation.

At Cisco Live in Amsterdam, the company’s flagship technology event in Europe, with over 14,000 of the world’s leading IT professionals attending, Cisco announced major momentum in artificial intelligence across its entire portfolio.

“As we witness the rapid advancements in AI technology, it’s imperative for organizations in the region to embrace all of these innovations strategically. Cisco’s commitment to AI excellence aligns seamlessly with our region’s vision for digital transformation. By leveraging AI-powered solutions, businesses can not only enhance operational efficiency but also foster unprecedented growth opportunities. We are dedicated to supporting our customers in navigating this transformative journey while ensuring the ethical and responsible use of AI,” said Reem Asaad, vice president Cisco in the Middle East and Africa.