New Murabba showcases vision for Riyadh’s urban development

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New Murabba Development Company showcased its world-leading vision for urban development at the recent Public Investment Fund Private Sector Forum, held on Feb. 6-7, at the King Abdulaziz Conference Center in Riyadh. NMDC’s participation highlights its ambition to forge strong partnerships with key stakeholders, both existing and new.

Michael Dyke, NMDC’s chief executive, led the attending delegation, actively engaging with stakeholders, including potential investors, and future partners. The forum presented a unique opportunity for New Murabba to demonstrate how it will become the world’s most transformative and modern city center, serving as a model for future urban development, and contributing toward the city’s evolution in line with Saudi Vision 2030.

New Murabba’s multi-faceted presence at the forum included an interactive exhibition booth with visual highlights of its ambitious plans for urban planning and development, with Salman Alhubeis, executive director of delivery, sharing his views on the project’s execution during a panel discussion.

CEO Dyke said: “The vision behind New Murabba is to create a transformative, vibrant, and sustainable downtown that will set new standards for urban development, and contribute to the city’s future development in line with Saudi Vision 2030. Through New Murabba, NMDC will lead the charge of urban planning and development, toward a technologically-advanced and sustainability-conscious future. New Murabba will act as a key enabler of Vision 2030, while delivering an immersive experience for those who wish to live, partner, visit or work there.”

Dyke also emphasized NMDC’s commitment to enabling Saudi Arabia’s economic diversification. New Murabba will be a blueprint for future urban development, delivering innovation, environmental responsibility, and economic growth for the Kingdom.

The forum, hosted by Saudi Arabia’s sovereign wealth fund, aimed to strengthen the Kingdom’s local economy and support the fund’s private sector engagement.

The event welcomed more than 8,000 participants from the private sector, including CEOs and business leaders. It also featured more than 100 pavilions for private sector companies and saw the participation of over 80 of the PIF’s portfolio companies.