KAFD seals new partnerships at PIF Private Sector Forum 


KAFD seals new partnerships at PIF Private Sector Forum 

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Updated 08 February 2024
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KAFD seals new partnerships at PIF Private Sector Forum 


KAFD seals new partnerships at PIF Private Sector Forum 


The King Abdullah Financial District Development and Management Company announced on Wednesday a series of groundbreaking partnerships and collaborations at the second edition of the Public Investment Fund’s Private Sector Forum, held at the King Abdulaziz International Conference Center in Riyadh on Feb. 6 - 7.

The strategic alliances emphasize KAFD's commitment to enhancing the development and experience of KAFD as a world-class business and lifestyle destination.
 
The forum, which seeks to support nationwide private sector engagement and strengthen the Kingdom’s economy, witnessed KAFD awarding several major contracts for five industry-leading, private enterprises across diverse sectors, from construction to hospitality and technology solutions, marking a significant milestone in the ongoing development and renovation works at KAFD.
 
KAFD DMC is a wholly owned subsidiary of Saudi Arabia’s Public Investment Fund and oversees the development of the King Abdullah Financial District — a landmark project and a key driver of Riyadh’s economic ambitions. Set in the heart of the capital, it is home to 1.6 million square meters of mixed-use urban development, designed to transform the way urban communities live, work, learn, and play.

Located just a 22-kilometer drive from King Khalid International Airport, KAFD is the world's largest Platinum LEED-certified mixed-use business district.

During the two-day forum, KAFD DMC and Advanced Communications & Electronic Systems Company, a Neutral Digital Infrastructure Company signed a partnership agreement.

ACES as Neutral Host Service provider will build a state-of-art 4G and 5G telecom infrastructure, support all mobile operators and provide seamless connectivity for all tenants and residents, visitors, and businesses alike, fostering a hyper-connected digital infrastructure environment which will empower the KAFD community and its business ecosystem.

Cementing its development trajectory, KAFD DMC awarded three Design and Build contracts to the Mohammed Alrashid Trading & Contracting Company, which will undertake the comprehensive design, procurement, construction, testing, commissioning, and handover of works for Buildings 3.01, 3.02, 3.06, and the rooftop area of Building 3.11, in addition to two sky bridges; and MID Arabia stepping in to complete the fit-out works for a lifestyle hotel, ensuring seamless integration with KAFD's aesthetic vision.

Meanwhile, Source Machinery were awarded two contracts to embark on the development of Phases 1, 2, 3, and 4 of KAFD’s Area 6, laying the groundwork for future expansion plans, while JASH TECHNICAL Services L.L.C. was commissioned to provide comprehensive community services for KAFD's common use facilities.

Commenting on these latest collaborations, Gautam Sashittal, Chief Executive Officer of KAFD DMC, said: "The partnerships announced represent a powerful testament to the power of collaboration between the public and private sectors in Saudi Arabia.”

He added: “These agreements not only double down our commitment to urban excellence but essentially demonstrate the critical role private-sector expertise plays in realizing the ambitious goals of Saudi Vision 2030.
“At KAFD, we have experienced firsthand the transformative impact of collaborating with dedicated and innovative private entities. We are thrilled to be joining forces with these industry giants and we are incredibly keen to continue seeking out partnerships with organizations that share our vision for the future of the Kingdom and KAFD. These collaborations bring us closer to what KAFD is always meant to be: a vibrant hub of innovation, business growth, and sophisticated urban living not just for Riyadh, but for the entire Kingdom.”

This constellation of partnerships not only accelerates the development of a smart, dynamic KAFD but demonstrates KAFD's dedication to forging strategic alliances that contribute to the district's growth and creating a thriving environment for businesses and residents. At the same time, these collaborations solidify the district's role as a key enabler of Saudi Vision 2030. KAFD acts as a microcosm of Vision 2030 in action, demonstrating the power of public-private partnerships to unlock potential and propel Saudi Arabia towards a prosperous future.


MBSC and HSTP sign MoU to advance Saudi healthcare

MBSC and HSTP sign MoU to advance Saudi healthcare
Updated 29 October 2024
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MBSC and HSTP sign MoU to advance Saudi healthcare

MBSC and HSTP sign MoU to advance Saudi healthcare

Prince Mohammed bin Salman College of Business and Entrepreneurship, the Kingdom’s world-class business school, has signed a memorandum of understanding with the Health Sector Transformation Program. In line with Saudi Vision 2030, the new partnership focuses on fostering the growth and development of the Kingdom’s healthcare sector.

The MoU was signed by Dr. Zeger Degraeve, dean of MBSC, and Khalid Alshaibani, CEO of HSTP. Through this agreement, MBSC and HSTP will explore opportunities to strengthen cooperation in education and training, focusing on skills development for both current and future healthcare professionals.

As part of the partnership, MBSC and HSTP will co-develop specialized training programs tailored to the needs of their respective organizations, to equip employees with advanced skills and knowledge. The two parties will also collaborate on organizing research and training events designed to foster knowledge exchange and drive innovation within the healthcare sector.

Additionally, the MoU includes provisions for sharing knowledge networks, granting both MBSC and HSTP access to a diverse pool of local and international experts. This partnership leverages the combined expertise of both institutions, creating a powerful alliance committed to the shared goal of transforming the healthcare landscape in Saudi Arabia. MBSC will also offer discounted rates for HSTP employees and their immediate family members, reinforcing its mission to nurture the Kingdom’s future leaders.

Commenting on the MoU, Degraeve said: “At MBSC, we believe that equipping professionals with the skills and knowledge required to lead in an evolving healthcare landscape is essential for overcoming challenges and capitalizing on future opportunities. We are proud to partner with HSTP in this critical endeavor, as it represents a significant milestone in advancing the Kingdom’s healthcare sector through innovative education and training initiatives.”

Located in King Abdullah Economic City, MBSC offers a modern learning environment that supports world-class education and experiential learning, delivering practical and transformative leadership development for the next generation of Saudi leaders. With campuses in both King Abdullah Economic City and Riyadh, MBSC provides hands-on learning designed to create a positive impact on the Kingdom’s future.


LuLu plants 3,000 trees in Eastern Province

LuLu’s tree planting campaign aligns with the Saudi Green Initiative.
LuLu’s tree planting campaign aligns with the Saudi Green Initiative.
Updated 29 October 2024
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LuLu plants 3,000 trees in Eastern Province

LuLu’s tree planting campaign aligns with the Saudi Green Initiative.

LuLu Hypermarket recently hosted a community event in the Eastern Province in collaboration with Khobar Municipality, during which 3,000 chaste trees were planted. The event was attended by Abdullah bin Ali Al-Ayyadi, assistant director of the parks and beautification department at the municipality, who highlighted the role of the private sector in supporting environmental initiatives and driving sustainable development across the Kingdom.

LuLu’s tree planting campaign aligns with the Saudi Green Initiative, aimed at increasing green spaces and improving the quality of life across various regions of the Kingdom. The chaste tree was specifically chosen for its adaptability to the region’s climate, as well as its numerous environmental and health benefits. This tree symbolizes care for the environment and the provision of a healthy and sustainable life for future generations, reflecting LuLu Hypermarket’s commitment to supporting environmental issues and promoting sustainability.

Through this event, LuLu seeks to enhance environmental awareness among community members, emphasizing that tree planting is not merely a recreational activity but carries a powerful message urging everyone to participate in protecting the environment and conserving natural resources. The event witnessed wide participation from local community members, reflecting their growing concern for environmental issues and their desire to be part of sustainable environmental solutions.

Al-Ayyadi said that LuLu's initiative serves as a model for successful collaboration between the public and private sectors, enhancing the prospects for achieving the desired environmental goals.

Mohammed Ahmed Bobsheit, executive director of LuLu Group in the Eastern Province, said: “Through this initiative, we affirm that every tree we plant today is a seed of hope for a greener and more sustainable future. Caring for the environment is not just a duty toward the Earth, but a commitment to future generations. Together, we can make a positive difference that ensures a better world for generations to come.” 

Bobsheit also thanked Khobar Municipality for their support in making the initiative a success.

As part of its commitment to social responsibility and the Saudi Green Initiative, LuLu plans to organize more such tree planting events in the future, in addition to implementing several environmental awareness programs and activities for its customers across all its branches in Saudi Arabia.


Cenomi Centers opens Al-Nassr flagship store at U Walk Riyadh

Cenomi Centers opens Al-Nassr flagship store at U Walk Riyadh
Updated 28 October 2024
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Cenomi Centers opens Al-Nassr flagship store at U Walk Riyadh

Cenomi Centers opens Al-Nassr flagship store at U Walk Riyadh

Cenomi Centers, the largest owner, operator and developer of contemporary lifestyle centers in Saudi Arabia, has announced a collaboration with Al-Nassr, one of the most prestigious football clubs in the Middle East. The collaboration has resulted in the opening of a new flagship club store at U Walk Riyadh, perfectly placed for fans attending home games.

To celebrate the opening of the new store, a special event was held with fans and Welsey Gassova and Mohamed Simakan, two star players from the club. The Al-Nassr flagship store caters to the growing number of football fans in the Kingdom, with merchandise sold from one of the top teams in the Saudi Pro League. It also boasts a new café, offering the trending Noug products, adding an extra experiential element for visiting fans. 

Opened in 2019, U Walk Riyadh is one of Cenomi’s flagship shopping centers and Al-Nassr is just the latest brand to become part of this world-leading destination. Located just 2 kilometers away from Al-Awwal Park, the center already boasts premier lifestyle options, including Saudi Arabia’s most popular shopping, dining, and entertainment brands, spread over almost 30 acres, including a 900-meter walkway.

Cenomi Centers CEO Alison Rehill-Erguven said: “Partnering with Al-Nassr, one of Saudi Arabia’s most successful football clubs, is an exciting development and one sure to appeal to the legions of the club’s fans in the capital. The club’s new store is also a welcome addition to Cenomi Centers’ U Walk Riyadh, the beating heart of retail and dining in the city and one of our premier lifestyle destinations. We look forward to a long partnership with the team — and the sport — which is increasingly growing in popularity in the hearts and minds of our customers across the Kingdom.”


Jeddah Motor Show to kick off Tuesday

Jeddah Motor Show to kick off Tuesday
Updated 28 October 2024
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Jeddah Motor Show to kick off Tuesday

Jeddah Motor Show to kick off Tuesday

Jeddah is all set to host the Jeddah Motor Show, taking place at the Jeddah Superdome from Oct. 29 to Nov. 2. The event is supported by the Saudi Automobile and Motorcycle Federation and sponsored by strategic partners, namely Alrajhi Bank, Mojaz, Arab National Bank, Abdullah Hashim Co. Ltd., and gold sponsor Bank AlJazira, along with media partners ArabGT, Alif Alif FM Radio, and Al-Madina newspaper.

This show is the most prominent automotive event in the Kingdom, offering an exceptional experience with the unveiling of new models from global brands. Kia will headline the event with the launch of a new model marking a significant milestone in its journey, while Peugeot will showcase its latest 3008 model. Moreover, Jetour will present its distinguished X50 model with advanced technologies and elegant design, and Haval has a major surprise in store for the show’s visitors.

The exhibition spans more than 40,000 square meters and is expected to attract over 300,000 visitors from across the Kingdom and the region. The event will feature a variety of exciting activities such as kart racing, thrilling off-road vehicle demonstrations, and breathtaking drift shows. The show will also include e-racing simulations, a car clinic, as well as a dedicated food truck area and entertainment activities for children, ensuring a comprehensive experience for the whole family.

The Jeddah Motor Show is an extraordinary opportunity to showcase the latest advancements in the global automotive industry. It serves as a bridge connecting future technologies with the local market’s needs, making it a must-visit destination for car enthusiasts.

 


Huawei partners with Salam Mobile to boost CX

Huawei partners with Salam Mobile to boost CX
Updated 28 October 2024
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Huawei partners with Salam Mobile to boost CX

Huawei partners with Salam Mobile to boost CX

Huawei has signed an important memorandum of understanding with Salam Mobile, marking a collaboration aimed at enriching customer experiences for both companies in the Saudi Arabian market. The agreement was signed during a ceremony by Keith Li, vice president, Huawei Tech Investment Saudi Arabia, and Ahmed Al-Anqari, CEO of Salam, in the presence of Amr M. Eldesouky, chief consumer officer at Salam.

The MoU focuses on several initiatives that will benefit both Huawei and Salam Mobile customers, including tailored promotions and enhanced services available through the Huawei Flagship Store in Roshn Front, Riyadh. Salam Mobile will offer exclusive promotions for Huawei users, complemented by various marketing materials.

“This MoU represents an exciting opportunity to work with Salam Mobile to provide customers with enhanced digital experiences,” said Li. “We are pleased to support this collaboration and offer Huawei users access to even more exclusive services through Salam.”

“This partnership with Huawei reflects our shared commitment to improving customer experiences by delivering tailored offers and solutions,” said Al-Anqari. “Through this collaboration, we aim to bring greater value and convenience to our customers, reinforcing our dedication to service excellence.”

Additionally, Salam Mobile will provide voucher cards to Huawei customers via the My Huawei community, boosting customer engagement and delivering added value to the users of both companies. To further elevate the customer experience, Huawei will install a Salam Mobile self-service kiosk in the flagship store, providing customers easy access to Salam’s services.

One of the exciting aspects of the collaboration includes Huawei organizing an esports event at the Salam Mobile showroom in Riyadh, highlighting both brands’ focus on engaging, innovative experiences for their customers.