Adidas, Al-Nassr announce 3-year sportswear deal

RIYADH: Al-Nassr FC and Adidas on Tuesday signed a three-year deal for the German firm to provide sportswear for the club’s teams and staff from the start of the 2024-25 season.
Al-Nassr CEO Guido Fienga, said: “As we join forces with Adidas in this exciting partnership, the scale and resonance of Al-Nassr, both adorned with the iconic Adidas three stripes, magnify the global impact we can achieve.
“This collaboration is a testament to our shared ambitions and our dedication to making Al-Nassr a football powerhouse, not only in the Kingdom but on the international stage.”
Adidas’ Regional General Manager Bilal Fares said: “We are thrilled to announce the partnership between Adidas and Al-Nassr FC, which represents two entities committed to shaping the future of football in Saudi Arabia.
“With a comprehensive apparel agreement covering all teams and staff, we are not only outfitting a football club, we are empowering a movement.”