• Participating brands

  

  A number of renowned international brands are taking part in the event including Rolex, Audemars Piguet, TUDOR, Hublot, Chopard, Ulysse Nardin, Girard-Perregaux, Van Cleef & Arpels, CHANEL and Bulgari.

• The Collectors Lounge

  

  The event will also house The Collectors Lounge space, a meeting ground for international and regional watch enthusiasts to unite and attend curated session.

• Workshops

  

  This year’s program will feature renowned thought leaders from the horology industry including masterclasses by Nour Al-Hassan, the creator of Kintsugi art workshops.

• Activations

  

  The event will have exhibits in the central area like Amadeo’s Evolution of Cameo. Amadeo, a celebrated artisan, will present a unique collection of Dubai Watch Week cameo pins designed for watch leather straps.

• The Creative Hub

  

  The Creative Hub will feature thought-provoking dialogues and conversations such as the “Super League of Sustainability,” which will explore circularity in the luxury Swiss watch industry.

• Christie’s

  

  Christie’s will return to this years’ edition, with a series of engaging, experiential, and educational talks and panel discussions with leading speakers at their new pavilion within the event venue.