Tough Mudder set for Middle East launch at AlUla

ALULA: Tough Mudder, a global leader in obstacle course races, has announced the debut of its new contest in the Middle East.

The ultra-endurance obstacle course event, titled Tough Mudder Infinity, will take place on Saturday, Feb. 24, 2024, at AlUla, one of the world’s top destinations.

Tough Mudder Infinity is an eight-hour competition, challenging participants to complete as many laps of a course as they can. The event will offer one of the largest prize pots in the history of obstacle course races. Participants can enter as individuals or as part of a team.

Nic Cartwright, Tough Mudder Middle East license holder, said: “We are thrilled to bring this groundbreaking Tough Mudder Infinity event to AlUla, showcasing the region’s commitment to pushing boundaries and promoting an active lifestyle. The scenic and challenging landscape of AlUla will serve as the perfect backdrop for this exhilarating event.”

Taking place in AlUla, an ancient oasis city located in the northwest of Saudi Arabia, the event will welcome participants from the Tough Mudder global community.

AlUla has been the home of several human civilizations for over 7,000 years. These peoples have left behind a rich tapestry of historical artifacts and clues to their way of life. The region also has remarkable flora and fauna worth exploring.

Rami AlMoallim, vice president of destination management and marketing at the Royal Commission for AlUla, said: “AlUla is one of the most captivating tourist destinations in the region, and we are pleased to partner with Tough Mudder to host this unique sporting event for the first time in the Middle East. AlUla continues to delight visitors with its annual calendar of AlUla Moments shows and events, and we look forward to hosting fans of this very special sport in AlUla.”

There will also be 5 km and 10 km Tough Mudder races on the same day for new and returning Mudders, suitable for participants at different fitness levels.