https://arab.news/jbckf
Alzahra Hamideddin is the senior marketing manager at Prince Mohammed bin Salman College of Business and Entrepreneurship in King Abdullah Economic City.
By designing, launching and managing the college’s communications strategies, Hamideddin has used her more than 15 years of experience to help connect more men and women across Saudi Arabia with a leading academic program.
Since joining the college in November 2021, Hamideddin has activated and led digital marketing campaigns to enhance the college’s digital presence.
Before her appointment at Prince Mohammed bin Salman College, Hamideddin was the marketing and communications director for Dar Al-Hekma University.
She also has experience in the FMCG sector, having worked as a brand manager at Unilever where she helped develop branding plans for businesses within the Saudi market.
Hamideddin earned her Bachelor of Arts in marketing and Master of Arts in international commerce and policy from George Mason University in Virginia, America.
She also completed the Accelerated Marketing Leadership Program at Northwestern University’s Kellogg School of Management in 2022.
She has also received certification as a digital marketing professional from the Digital Marketing Institute.