Defense Magazine, Saudi Arabian Military Industries sign sponsorship deal

Defense Magazine, Saudi Arabian Military Industries sign sponsorship deal
The agreement comes within the framework of the magazine’s ongoing efforts to enhance the scope of its media partnerships. (SPA)
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Updated 14 April 2023
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Defense Magazine, Saudi Arabian Military Industries sign sponsorship deal

Defense Magazine, Saudi Arabian Military Industries sign sponsorship deal
  • SAMI will be the strategic advertising partner of the magazine in its print and electronic versions

RIYADH: Defense Magazine, a quarterly military magazine issued by the Ministry of Defense, on Thursday signed a strategic media sponsorship agreement with Saudi Arabian Military Industries.

Dr. Khaled bin Hussein Al-Biyari, assistant minister of defense for executive affairs; Ahmed bin Ali Asiri, the ministry’s undersecretary for strategic affairs; and SAMI CEO Walid bin Abdul Majeed Abu Khaled were present at the signing.

According to the agreement, SAMI will be the strategic advertising partner of the magazine in its print and electronic versions, as well as its apps, in addition to exchanging experiences in implementing initiatives and communication campaigns to serve their common goals.

The agreement comes within the framework of the magazine’s ongoing efforts to enhance the scope of its media partnerships. It seeks to include major national companies leading in the localization of military industries. 

It also aims to support the military sector with specialized content that highlights successes achieved.

Defense Magazine is considered one of the first Arab military magazines, as its first issue was published in 1962 under the name of the Saudi Arabian Army Magazine. It is published quarterly, in hard copy and electronic formats.

The magazine focuses on the news and activities of the Ministry of Defense and the Armed Forces, highlighting their military and humanitarian achievements.