W Motors, a manufacturer of luxury hypercars in the Middle East, is all set for its entry into the metaverse and Web3 space. With Tokengate as a crucial partner, the company will become one of the first car manufacturers to use the metaverse and create an immersive and inclusive experience around their hypercars.
The W Motors metaverse will constitute a hub where like-minded members can come together as part of a digital community, offering users a digitally native update to the age-old experience of designing cars, building models, and playing racing games.
A unique collection of 10,000 “HyperWolves” NFT profile pictures will serve as a gateway for the W Motors metaverse and digital roadmap. These NFTs will represent the spirit animal of the W Motors cars, the Wolf.
Owners of HyperWolves NFTs will have exclusive access to the world of W Motors from track days, global motorsports events, and community-driven hypercar designs, to factory tours, where users will be able to follow the hypercars’ journey from the origination to the building process.
In addition, NFT holders will be awarded a virtual car designed by W Motors. The car will be selected from a series of exclusive, rare and never-seen-before hypercars, including the 110 Fenyr SuperSport and 7 Lykan HyperSport models — both of which were featured in the Fast and Furious 7 blockbuster movie.
HyperWolves owners will eventually be able to customize their hypercars and integrate them into the web3 blockchain games. At a later stage, W Motors is planning to create its own metaverse and game for NFT holders.
W Motors aims to establish itself as a precursor in the industry by redefining and bringing a whole new dimension to the automotive experience.
The W Motors metaverse will enable the company to push the boundaries of performance and design and create distinctive, limited-edition car designs on a brand-new digital landscape, without any constraints.
The metaverse-centric experiences will enable W Motors to win greater loyalty and drive strong engagement through personalized and authentic brand interactions. This new venture will revolutionize customer experience, allowing W Motors to connect to a new type of consumer within a new dimension, where members can meet, chat and share their interests.
Ralph Debbas, CEO of W Motors, said: “This is an exciting time for our brand as we unveil our move into the metaverse. We are staking a claim to the metaverse space as the first step in our digital web3 journey and we aim to offer a range of fascinating digital content for our customers. We will push the boundaries and create ground-breaking enhanced and exclusive digital experiences to elevate their membership in the W Motors universe.”
As the official partner of W Motors metaverse, Tokengate will allow the company to create and drive consumer engagement with delightful digital content and technical support. Nathan Kaiser, chairman of the board at Tokengate, said: “We are thrilled to be a partner of the W Motors metaverse and will enable them to offer customers a deeper, more engaging digital experience. We will help them through the uncharted waters of the metaverse and web3 space to create a digital W Motors universe that will represent their luxury hypercars.”
The metaverse is blurring the lines between our physical and digital worlds and W Motors is ready for its limitless potential to create user-driven, captivating experiences that prioritize ownership, creativity, and inclusivity.
