RIYADH: RAYA Customer Experience has signed a $20 million strategic partnership contract with communications and information technology firm Zain Saudi Arabia.
Sultan Al-Daghthir, CEO of Zain Saudi Arabia said the deal with the firm — a subsidiary of Raya Holding for Financial Investments — confirms his company’s commitment to “innovative quality services”.
He added: “Also, (to) directly contribute to supporting the digital transformation process in the Kingdom to achieve a diversified and sustainable digital economy and improve the quality of life in accordance with the objectives of the Kingdom’s Vision 2030.”