RIYADH: Arabian Contracting Services Co., known as Al Arabia, has signed an exclusive Media Sales Representation agreement with UAE based Elevision Media, known as Elevision.
Al Arabia’s efforts will focus on selling advertising space on Elevision’s media portfolio, which is comprised of 1300 digital screens located in residential and business communities across the UAE including the Dubai International Financial Centre (DIFC).
Al Arabia said it expects the move to reflect on its financial statements starting from the fourth quarter of 2022.
It added that it’s exploring acquiring a majority stake in Elevision Media in a bid to expand its presence in the region and increase its advertising network.
Elevision, established in 2011, owns an operates over 1300 digital-of-home advertising screens in 330 locations in the UAE.
