https://arab.news/z89r5
BrandRipplr, in collaboration with Media Quest, is launching the MENA Content Creator Awards — the region’s first of its kind event for brands and content creators. Sponsored by YouTube, the event will recognize and award top creators and will be attended by leading brands, industry leaders, regional content creators and top talents — all under one roof.
To help determine the region’s top creators, an exclusive judging session will be held on May 11 with BrandRipplr’s media partner Arab News to host more than 50 prominent experts, marketeers and industry leaders, who will evaluate each nominated creator across different criteria, including creativity, engagement with the audience, and authenticity in collaborating with leading brands.
The winners will be announced later at the Content Creator Awards on May 18, held at Black Venue, Soho Garden, Dubai.
Some of the key brands taking part in the judging session include Google, Gucci, Snapchat, PepsiCo, Visa, The Walt Disney Company, Samsung, Coty and more.
BrandRipplr is the region’s No. 1 influencer marketing agency and platform, with a network of more than 16,000 content creators across MENA, and a portfolio of over 150 brands including PepsiCo, Estée Lauder and Nestle.
The founding asset of Akama Holding, Media Quest is one of the region’s largest and most influential privately-owned media companies.
Mediaquest has a combined offline, online and on-stage portfolio of more than 10 brands including Marie Claire Arabia, Haya, Communicate and MENA Effie Awards.