Saudi Arabia’s NEOM advert among nominees for Art Directors Guild Awards in Hollywood

Saudi Arabia’s NEOM advert among nominees for Art Directors Guild Awards in Hollywood
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Saudi Arabia’s NEOM advert among nominees for Art Directors Guild Awards in Hollywood
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The 90-second video shows how the $500 billion smart city in the Tabuk Province of northwestern Saudi Arabia will accelerate the human drive. (YouTube)
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Updated 26 January 2022
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Saudi Arabia’s NEOM advert among nominees for Art Directors Guild Awards in Hollywood

Saudi Arabia’s NEOM advert among nominees for Art Directors Guild Awards in Hollywood

DUBAI: Saudi Arabia’s “NEOM: ‘Made to Change’” advert is nominated for the 26th Art Directors Guild Awards, organizers announced on Monday. 

The live in-person event, scheduled to be held on March 5 in Los Angeles, honors production design in theatrical motion pictures, music videos, animated feature films, television shows and commercials.

The 90-second video shows how the $500 billion smart city in the Tabuk Province of northwestern Saudi Arabia will accelerate the human drive for progress through technology, energy, sustainability, mobility and more. 

The commercial’s production designer is François Audouy.

Among the nominees for the commercials category is “Gucci: ‘Aria,’” “Apple Music: ‘Billie Eilish — Happier Than Ever,’” “Apple: Introducing iPhone 13 Pro” and more. 

“Dune,” the science-fiction epic shot in Abu Dhabi, earned recognition in the fantasy feature film category, alongside “Cruella,” “Shang-Chi and the Legend of the Ten Rings” “Ghostbusters: Afterlife” and “The Green Knight.”