https://arab.news/chjhq
Majed Al-Hassnah is a senior executive director of strategic communication and public relations at Tatweer Educational Technologies Co., a branch of the Saudi Ministry of Education. He joined the firm early last year with responsibility for the research and innovation sector at the ministry, going on to establish the communication protocol for all entities interacting with the deputyship and playing an important role in coordinating with media centers, setting strategic partnerships with stakeholders, and developing communication content for the press.
Al-Hassnah has worked closely with government media bodies to bolster coverage for the Saudi research community. At the start of the coronavirus disease (COVID-19) pandemic he led a communication committee for the first Saudi scientists’ conference on tackling the global health crisis, a virtual event attended by 6,000 delegates including key public figures.
He also set up an infographic media committee to help promote Saudi researchers’ contributions to the global community and project a positive image for the Kingdom on the world stage.
For more than 19 years, prior to joining the Ministry of Education, he held various positions in the Ministry of Tourism’s media and investor relations departments, was supervisor of the opinion writers’ unit at the general administration of media and public relations, and in 2019 became director of the program and visitor relations department at the National Museum.
During his time at the Ministry of Tourism, he won numerous accolades including being crowned best GCC public relations manager in 2019.
Al-Hassnah has many professional PR certifications and gained a higher diploma in business administration from Imam Muhammad bin Saud Islamic University, in Riyadh.