DUBAI: The Emirates National Oil Company (ENOC) said it was investing about 250 million dirhams ($68.06 million) of its 2021 expenditure in improving its digital infrastructure.
The move will optimize the oil giant’s operations, it said in a statement, as it attempts to shift gears to a more customer-centric approach.
“While increasing our market share remains a priority, we are focused on strengthening our business to ensure that we have the capabilities to face any future challenges,” ENOC Chief Saif Humaid Al-Falasi said.
The COVID-19 pandemic has accelerated digitization efforts across the globe, especially in crucial industries to ensure continuity of operations despite the crisis-induced restrictions.
Digitization is crucial for ENOC’s in the next 15 to 20 years, Al-Falasi said, adding the company will dedicate resources to make its employees understand the importance of the move.
ENOC to spend $68.1m in digital transformation push
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ENOC to spend $68.1m in digital transformation push
- The move will optimize the oil giant’s operations, it said in a statement