Sneaker giant New Balance releases latest line with French-Moroccan label

New Balance x Casablanca Drop III. Supplied
New Balance x Casablanca Drop III. Supplied
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Updated 02 March 2021
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Sneaker giant New Balance releases latest line with French-Moroccan label

New Balance x Casablanca Drop III. Supplied

DUBAI: The latest collaboration between Casablanca x New Balance dropped yesterday on casablancaparis.com and, naturally, it sold-out within minutes. But, if you didn’t manage to click “add to cart,” then we have some good news for you: You can still get your hands on a pair of the highly covetable footwear when they drop in the region next week.

Drop III comes in two silhouettes. The 327 boasts an octopus-like outsole that extends up the shoe and an interlocking Moroccan tile print that stays true to the French-Moroccan designer Charaf Tajer’s North African roots.




New Balance x Casablanca 327 silhouette. Supplied

Meanwhile, featuring a wedge heel, suede, mesh and nylon upper, as well as Casablanca’s signature monogram design, the 237 is an entirely new silhouette. Unlike the 327 style, the lugs on the outsole are less bold and don’t extend up the back of the shoe. 

Both trainers feature a clean white, pink and green colorway and an oversized “N” logo on the upper.

It’s not the first time the Paris-based apres-sports fashion house and the footwear company have joined forces. In fact, this recent drop marks their third footwear collaboration together.




New Balance x Casablanca 237 silhouette. Supplied

Casablanca’s first collaboration with New Balance debuted last year, when the 327 dropped in zesty orange and green colorways, inspired by Moroccan sweet oranges and tennis uniforms, respectively. 

The Casablanca x New Balance 327 and 273 sneakers will be available to purchase on March 5 at 9am (KSA time) on newbalance.co.ae and will be retailing for $163 for the 327 and $150 for the 237. Given how quickly the shoes sold out online on Feb. 27, we suggest setting an alarm.