Grand Cherokee L breaks new ground in SUV segment

Grand Cherokee L breaks new ground in SUV segment
The design of the three-row 2021 Grand Cherokee L pays respect to its heritage. The results reflect its premium characteristics and contemporary style.
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Updated 12 January 2021
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Grand Cherokee L breaks new ground in SUV segment

Grand Cherokee L breaks new ground in SUV segment

Nearly 30 years ago, the Jeep Grand Cherokee began its legacy as the most awarded SUV in history. Today, following four generations of the vehicle, countless industry accolades and nearly 7 million in global sales, the Jeep brand continues to shatter expectations of the full-size SUV segment with the new 2021 Jeep Grand Cherokee L. 

The newest iteration is designed and engineered to deliver a combination of even more 4x4 capability, superior on-road refinement, premium styling and craftsmanship inside and out, and a host of advanced safety and technology features. The result is the new 2021 Jeep Grand Cherokee L, for the first time ever with seating for seven. 

“When you set out to reimagine an SUV as beloved as the Jeep Grand Cherokee, building on its nearly 30-year legacy as an overachiever is paramount to every decision that is made,” said Christian Meunier, global president of Jeep brand — FCA. “With that legacy guiding the Jeep team, the new 2021 Jeep Grand Cherokee is crafted to exceed expectations and do what no other SUV can do: Deliver legendary Jeep 4x4 off-road capability blended with superior on-road manners. It is built on an all-new architecture and wrapped in a stunning new design that honors its iconic Jeep design heritage, while also extending to accommodate a third row to meet the growing needs of our Jeep customers who have asked for more space and functionality.”  

The model received a multitude of improvements to optimize ride, handling and quiet sound, while also reducing weight and improving fuel economy. A new unibody design along with three available 4x4 systems (Quadra-Trac I, Quadra-Trac II and Quadra-Drive II), an available Quadra-Lift air suspension and standard Selec-Terrain traction management system improve on Grand Cherokee’s legendary 4x4 capability. 

The Grand Cherokee L offers buyers a choice of two powerful, fuel-efficient and refined engines. Standard is the all-aluminum 3.6-liter Pentastar V-6 engine, rated at 290 horsepower and 348 Nm of torque. Buyers who want more power can opt for the 5.7-liter V-8, rated at 357 horsepower and 529 Nm of torque delivered over a broad power band.

Over the years, the vehicle has become synonymous with upscale design, and the new 2021 Jeep Grand Cherokee L continues to build on its legacy, while raising the bar in luxury and performance.

“The Jeep design team envisioned a modern aesthetic for the all-new 2021 Grand Cherokee L — they worked to sculpt it down and gave it a clean and updated premium appearance tailored for today’s customer,” said Mark Allen, head of Jeep Exterior Design, FCA. “The design for the first-ever three-row Grand Cherokee pays respect to its heritage and honors its utilitarian roots. The results reflect its premium characteristics, contemporary style and legendary capability that has defined the Grand Cherokee since its inception.”

The Grand Cherokee L offers more than 110 safety and security features, including innovative applications of technologies that refine the connection between driver, vehicle and the road. It is the first Jeep vehicle to offer a fully digital rearview mirror. The digital rearview mirror displays video in real time from a rear-facing camera, offering an image that is unobstructed by the D-pillars or rear seats. Additionally, the Grand Cherokee L is the first production Jeep vehicle to offer a windshield HUD.