Tiffany regains its sparkle after pandemic blunts global sales

Tiffany regains its sparkle after pandemic blunts global sales
Tiffany and Co’s store in Palm Beach, Florida. A rebound in Chinese sales has helped the luxury jewelery brand return to profitability. (Shutterstock)
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Updated 28 August 2020
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Tiffany regains its sparkle after pandemic blunts global sales

Tiffany regains its sparkle after pandemic blunts global sales
  • LVMH is the world’s largest luxury group

BENGALURU, India: US jeweler Tiffany & Co, which has delayed the close of its $16.2 billion sale to France’s LVMH, on Thursday reported a better-than-expected quarterly profit and signaled an uptick in sales due to recovery in China and online demand.

The luxury jewelery maker said that worldwide sales in August so far were slightly positive from a year earlier, as the rebound in second-quarter sales in China extended into the current quarter.

“Increased sales in mainland China and global e-commerce, accelerated during the second quarter and propelled our return to quarterly profitability,” CEO Alessandro Bogliolo said in a statement.

Retail sales in mainland China began to improve in April and continued to accelerate in the month of May, during which retail sales increased about 90 percent, Tiffany said. Excluding items, the company earned 92 cents per share, compared with analysts’ average estimate of 19 cents, according to IBES Refinitiv data.

Earlier this week, Tiffany and LVMH, the world’s largest luxury group, pushed back by three months the deadline to complete their deal as they seek regulatory approvals delayed by the pandemic.

Tiffany’s net earnings fell to $31.9 million in the three months ended July 31, from $136.3 million a year earlier.

Worldwide sales fell 29 percent to $747.1 million, missing expectations of $772 million.

The company’s shares were up 1.5 percent in pre-market trade.