NMC Healthcare has officially launched its new CosmeSurge Hospital in Jumeirah. The facility, completed in December of last year, specializes in providing cosmetic surgeries, and is located near the iconic Burj Al-Arab. This will be the 17th branch of the CosmeSurge brand of facilities.
The launch coincides with all the significant measures currently undertaken by the emirate of Dubai toward bringing life back to normalcy, including the issuance of tourist visas, which came into effect on July 7.
The launch event was attended by NMC Health CEO Michael Davis, along with Saeeda Jaffar, managing director, Alvarez & Marsal Middle East Limited; Clancey Po, NMC Health’s director of corporate operations strategy; Dr. Zuhair Al-Fardan, president of Emirates Plastic Surgery Society; and Caroline Stanbury, influencer and reality TV star.
CEO Davis said: “CosmeSurge takes pride in delivering the greatest level of clinical care through our experienced team of specialist consultants, doctors, nurses, and technicians. CosmeSurge adopts the highest international standards for quality, safety, and privacy in carrying out cosmetic surgery and aesthetics procedures and we will be particularly diligent in ensuring patient safety as we begin to treat patients in our post-COVID environment. Patients will no longer be required to travel to the west for state-of-the-art treatment, as we bring the expertise of Beverly Hills to our patients here in Dubai.”
The 65-million-dirham ($17.7 million) hospital will cater to the increasing demand for cosmetic surgery among residents and shall bolster medical tourism across the region, thus enhancing the image of Dubai as the hub of wellness tourism.
Dr. Marwan Al-Mulla, CEO of the Health Regulation Sector at the Dubai Health Authority, said: “With a strong emphasis on world-class health care and medical expertise, Dubai attracts health tourism from around the world. Courtesy its well-regulated environment, the emirate also boasts of talented professionals from across the globe and continues to support investments in the health care industry that showcase the strength and ability of Dubai to provide the best treatment facilities for its residents and visitors.”