The chairman of the board of directors of the Saudi Commission for Tourism and National Heritage (SCTH), Ahmed Al Khateeb, met in London with the president of the World Travel and Tourism Council, Gloria Guevara.
They discussed cooperation on the SCTH’s tourism statistics, developing its tools in line with the latest global methods, participation in the council, hosting international conferences and exhibitions for tourism in the Kingdom, and participation in the council’s exhibitions and other relevant conferences.
Al Khateeb reviewed the Kingdom’s international tourism marketing strategy according to the Vision 2030 reform plan, which highlights the importance of investing in tourism as a future key generator of national income and creator of job opportunities.
“Saudi Arabia has invested in major tourism projects in various parts of the Kingdom, in addition to enacting a myriad of laws and regulations to launch tourist visas already announced by Crown Prince Mohammed bin Salman,” said Al Khateeb.
He added that the Kingdom, with its geographic diversity, offers a variety of experiences, a warm welcome, the hospitality of its citizens, and cultural and historical heritage.
Al Khateeb said Saudi Arabia seeks to provide its citizens with a million jobs in the tourism sector by 2030, the Saudi Press Agency reported.
