Dubai Shopping Festival 2018 offers discounts, prizes and more

The 23rd edition of DSF will feature an array of entertainment programs, including free-to-attend family-oriented activities in malls.

Saudi visitors to Dubai can look forward to a fun experience in the city with the return of the Dubai Shopping Festival (DSF) 2018. The city’s annual citywide shopping extravaganza returns from Dec. 26 — Jan. 27, 2018, offering visitors a month-long fiesta of sales, exclusive shopping experiences and events for the whole family to enjoy.
Ahmed Al-Khajja, CEO, Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai Tourism, said: “Dubai Shopping Festival has always been the jewel in the retail calendar crown and this year is set to be even bigger and better than ever.
“Together with our strategic partners, we will be bringing people truly memorable shopping experiences featuring celebrities, world-class experts and interactive masterclasses, making Dubai the ultimate must-visit shopping destination this New Year.”
He added: “Over the years we’ve worked closely with retailers on a local and global stage to bring out the very best of Dubai’s culture to create a thriving retail hub. From top global brands to local emerging designers, Dubai benefits from a rich melting pot of diverse shopping opportunities, making a truly unique retail destination for shoppers across the world.”
The 23rd edition of DSF will feature an array of entertainment programs, including firework displays and a range of free-to-attend family-oriented activities in malls.
DFRE outlined some of the highlights of this year’s shopping extravaganza:
l DSF will kick off with a 12-hour sale, giving customers further discounts ranging between 25 to 90 percent at the city’s shopping malls.
l Shoppers will enjoy five weeks of sales with a homeware offer weekly from some of Dubai’s leading homeware brands each Tuesday. Brands include IKEA, ID Design, Home Centre, Home Box and Cottage Chic. Shoppers will also get a chance to win a specially curated DSF Concept Room complete with top-of-the-range furniture.
l Friday Surprise will offer people shopping deals each Friday throughout DSF, starting on Dec. 29.
l To crown five weeks of sales, promotions and raffles, DSF will culminate in the Final Sale, commencing on Jan. 25 and finishing on Jan. 27.
l The Dubai Gold and Jewellery Group (DGJG) will give 100 gold and jewelry buyers the chance to win big with over 33 kilos of gold up for grabs during DSF.
l The Infiniti Mega Raffle is back at the DSF with one lucky shopper winning a grand prize of an Infiniti QX60 plus 150,000 dirham ($40,837) in cash.
l Dubai Shopping Malls Group will launch a “Shop & Win” promotion across malls giving shoppers the chance to win prizes when they spend over 200 dirham.