Sony's new Xperia X offers a range of choice and technologies

SONY

Sony has introduced its new Xperia X Series. Now available for pre-order, the new Xperia X series delivers “superior features with a fresh new look, improved camera technology, UX and smart battery management.”
The new X Series offers a range of choice and technologies for consumers wanting everything from the fastest intelligent camera (Xperia X) to a top-performing mid-range smart phone with stunning design and low-light selfie camera (Xperia XA).
“Smart phone users are demanding more from their smart phone cameras. So, for the X series, every detail of how we use smart phone cameras has been researched and refined to ensure that each stage of its operation is executed in the fastest and most accurate way,” said Tsutomu Sato, director product marketing, Sony Mobile Communications.
Each device integrates a fresh look and feel with a continuous color surround, with a choice of four colors, including trending metallic hues: Lime gold and rose gold, in addition to graphite black and white.
The Xperia X features Sony's camera technology, predictive hybrid autofocus, which tracks an object and then predicts its movement to give clear, blur-free shots.
With a curved glass display that meets its rounded frame, Xperia XA is as “pleasing to the eye, as it is to the hand.” It features a distinctive integrated edge-to-edge display that makes full use of the five-inch display.
The Xperia X and Xperia XA each have a range of matching style covers in corresponding colors.
The Xperia X and Xperia XA will be available for SR2099 and SR1,099 in the Saudi market as of mid-June 2016.
Visitors to Al Haddad’s or Sony world stores for pre-ordering the device stand to get gift vouchers.
Those pre-ordering the new Xperia X get a SR200 gift voucher and those pre-ordering the new Xperia XA get a SR100 gift voucher.