Hyundai Motor is to provide 366 of its most exciting vehicles for use by UEFA EURO 2012 officials, guests and others during the matches in Poland and Ukraine, according to a press release.
During the handover ceremony at Poland’s National Stadium in Warsaw, the company unveiled the official national team buses, each one wrapped with a fan-created slogan cheering on the teams of the 16 participating nations. Hyundai’s “Be There With Hyundai” contest allowed fans to submit slogans to adorn the national team buses with the 16 winners being announced on May 7.
“Football conveys dynamism, excitement and passion,” said CEO of Hyundai Middle East Tom Lee.
“These are precisely the emotions that Hyundai wants to share with our customers. And while the action may be taking place many thousands of kilometers away, we know that fans of this great sport in the Middle East will be following the matches with equal enthusiasm.”
Guy-Laurent Epstein, marketing director, UEFA Events SA, said: “With only 23 days to go before the tournament begins, the vehicle handover is a key milestone in the preparation for UEFA EURO 2012.”
Epstein added: “Recognized as a leading global maker of stylish, reliable and comfortable vehicles, Hyundai will contribute to the tournament organization by providing teams, officials and guests with high quality transportation.”
To support the UEFA EURO 2012 matches, Hyundai will hand over a wide range of models from its acclaimed line-up including its top-of-the-range, luxury Centennial and Genesis cars, as well as Santa Fe, i40, Sonata, Elantra and the new-generation i30. In addition, Hyundai will provide more than 200 H1 vans.
The UEFA EURO 2012 kicks off on June 8 and concludes on July 1.
Hyundai is an official automotive sponsor of UEFA EURO 2012 and has sponsored the UEFA EURO tournament since 2000.
