SABB Takaful backs school bag donation drive for low-income families

SABB Takaful Company sponsored a charity campaign aiming to provide school bags to students from limited income families. The community service project was held on the first day of the academic year, and was conducted in coordination with Alnahdah Women’s Charitable Association in Riyadh.
The charity effort benefited more than 800 students who got to start the school year with a school bag that is full with basic tools used by students of various academic levels throughout the school day.
The effort by SABB Takaful comes in line with its ongoing commitment to its community as a socially-responsible firm. Moreover, such community outreach programs are considered an extension of SABB Takaful’s organizational values in its focus on corporate giving and meaningful charitable work.
Yousef Al Burshaid, chairman of SABB Takaful, said: “SABB Takaful’s involvement in the school bag donation effort arises out of the belief in the importance of education in developing a healthy community and a sustainable development. We are happy to be part of this program with Alnahda Association and look forward to future opportunities with NGOs to extend our commitment and affirm one of our core values.
Heba Al-Zamil, chief of fundraising and development communication officer at Alnahda Association, said: “Alnahdah Association’s partnership with SABB Takaful started in 2012. We are thrilled at the opportunity of joining our efforts with private sector firms to address an important social need, and look forward to more opportunities to jointly meet challenges facing our community.”