ARAB NEWS
Saturday 29 September 2012
Last Update 29 September 2012 2:31 am
Fashion found inspiration in the past as the AW’12 Splash fashion show revisited the realm of kings and queens. Swishing gowns, bow ties, and ornate jewelry was the flavor of the evening as UAE’s finest walked into an arena set with chandeliers and opulent candles in the elegant Madinat Arena, Madinat Jumeirah.
Exclusively reserved for those with royal ties to style, the evening was graced with the most imperial of trends, coming together for one magnificent moment.
The posh, contemporary evening saw 65 international models sashay down the catwalk showcasing a minimalistic mix of culture and trends.
A contrast to the SS’12 Splash fashion extravaganza, where close to 16,000 guests were entertained, Splash Fashion Royale was an intimate affair with only 3,000 guests including consumers, students and opinion makers.
Showcasing a melange of traditional and contemporary the opulent ‘runway’ feast fit for royalty was divided into 4 catwalks with just 2 rows on each side giving every guest an opportunity to enjoy the show in close-quarters to the ramp.
Inspired by the season’s trends and the recently concluded catwalk extravaganza, Raza Beig, CEO, Splash & ICONIC, said: “Each season, the Splash fashion shows are uniquely themed keeping in sync with the latest International catwalk trends and this season Splash’s AW’12 collection is inspired by the majestic figures of our world and a setting that included seasonal imagery. This season, we also got into an intimate, very exclusive environment where all fashion enthusiasts were treated as VIPs and got to witness the collection up close and personal.”
The CEO added: “Adding another first to its credit, the evening became a much larger celebration as we live streamed all our three shows on major portals, including our website and social media platforms ensuring Splash fans from across the region got to watch the on and off runway action from the comfort of their couch.”
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