The CCF has supported sustainable activities worldwide in 206 countries where The Coca-Cola Company operates since 1984. The Ripples of Happiness Program falls in line with both the CCF and INJAZ-Saudi Arabia's longstanding strategy to empower youth and foster social responsibility. The program is taking place simultaneously in universities across Saudi Arabia, Palestine, Bahrain, Lebanon, and Jordan.
In Saudi Arabia, the Ripples of Happiness program is hosted in College of Business Administration (CBA).
Throughout the program the students will have the opportunity to learn a wide range of fundamental corporate social responsibility concepts and important principles for work readiness. With training and mentoring from a team consisting of volunteers from Coca-Cola team in the Middle East and volunteers from the INJAZ Al-Arab network, the students will be engaging in sustainability focused activities aimed at making a positive impact within their communities.
"This program brings such a value in achieving our goal, which is aimed to preparing our Saudi youth to be leaders in tomorrow's world of entrepreneurship," said Fayez.