MBC signs deal with My-HD Media

My-HD Media, a Dubai-based Satellite-TV platform, is offering a wide range of HD channels to audiences in the MENA region. My-HD Media recently announced a long-term partnership with MBC Group to distribute all 7 MBC HD channels. The agreement is the first step of upcoming expansions that represent a considerable opportunity for both MBC and My-HD to significantly upgrade consumers' viewing experience.
Viewers who purchase My-HD approved receivers or viewing cards will be able to enjoy MBC 1, MBC 2, MBC 4, MBC Action, MBC Drama, MBC MAX, and Al Arabiya News Channel, for free, in High Definition available on both Nilesat and Yahsat.
My-HD is the first Satellite-TV platform to offer all MBC HD channels on a large number of leading HD Digital receiver brands such as; Humax in the GCC, NHE in Kuwait, Dansat in Saudi Arabia, Lotus in Algeria and Tevicom in Morocco.
"We are happy to announce, that nearly one million MBC TV households who already own Humax HD receivers, (models IR1100HD, IR1020HD, IR2000HD, IR2020HD, iCORD HD+) can finally enjoy MBC's HD channels by purchasing a My-HD viewing card, available at Humax dealers and shortly in key Hypermarkets across the GCC i.e. Carrefour, Panda, Expert, Lulu and DG Sharaf." said Cliff Nelson, CEO of My-HD.
"We are excited about the combined value that the MBC Group and My-HD brings to viewers in the region. The HD viewing experience is far superior to SD (Standard Definition) channels; the majority of homes already have, HD ready TV but are not enjoying true HD content. Our goal is to bring the best HD experience to millions of MBC viewers and we are launching our platform in time for the holy month of Ramadan," added Nelson.