Ferrari World Abu Dhabi highlights winning appeal

Ferrari World Abu Dhabi, the world’s first Ferrari-inspired theme park, highlighted its winning appeal for Saudi visitors heading to Yas Island, Abu Dhabi’s premier leisure hub, during a special Etihad Airways event held in Jeddah.
With the recent addition of a state-of-the-art family ride and the second edition of the highly successful Speed Week family entertainment extravaganza slated for the end of October, Ferrari World Abu Dhabi has firmly cemented its “must-visit” reputation for Saudi nationals heading to the UAE.
“Saudi guests are among our biggest contingents of visitors, especially over holiday periods,” said Bruno Wiley, sales director of Ferrari World Abu Dhabi.
“The close proximity of Abu Dhabi to Saudi Arabia, the high frequency of flights, as well as the compelling entertainment proposition of Yas Island make it a destination that’s growing in popularity for Saudi visitors, for both long stays and short weekend breaks.”
This September, Ferrari World Abu Dhabi will add a compelling new entertainment highlight to the park in the form of a spectacular live show.
“Our brand new live show celebrates the spirit of Ferrari, racing and the glamor of 1960s Italy through a 25-minute spectacle that brings the artistry of live theater together with breath-taking projections, illusions, choreographed performances, acrobatics and on-stage stunts,” said Wiley.
Building on its commitment to keep its offering constantly fresh and lively for visitors, Ferrari World Abu Dhabi’s enhanced 2012 calendar of family-friendly activities promises a brand new edition of “Speed Week” from October 26 to November 4, coinciding with the 2012 Formula 1 Etihad Airways Abu Dhabi Grand Prix and Eid Al-Adha.